You need to read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Book PDF
Yes, it’s that effective. And numerous thousands of online marketers, leaders, company owner, and industry influencers have benefitted tremendously from the book.
This is a comprehensive DotCom Secrets review. So prepare to discover new abilities and ideas that will take your marketing skills to the next level.
It is among my favorite business books. You might have to read it numerous times to totally grasp it. Or just make it your companion as you tackle your online way of life business experiences.
In the introduction of the book, Russell Brunson promised to keep the book evergreen for many years to come. The objective is to make it pertinent to both brand-new and sophisticated online entrepreneurs.
How many business books do you still find relevant in this ever-changing world? Although marketing techniques are constantly altering, the DotCom Secrets book is still exceptionally pertinent and beneficial today.
What Is DotCom Secrets
The DotCom Secrets book supplies a detailed procedure for growing an effective business– whether online or offline.
Although DotCom Secrets was first released in 2015, you’ll find that most of the strategies that Russell discuss are still efficient today.
You’ll get a ton of actionable guidance from the book and if you have plans to sell products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:
” In truth, this is a tested playbook for growing your business with efficient lead generation and sales/conversion approaches, which can be used online and offline.”
This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect road map if you’re wanting to begin a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the right building blocks for your business. You’ll absolutely get results from reading it.
To be honest, DotCom Secrets sounds like a book for building a sustainable online business only.
Don’t be constrained by that because the actionable marketing strategies work for both online and offline services. You’re in safe hands if you run a brick-and-mortar business and desire to transition to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, only you can address that concern. If you want to start or scale a business and follow a proven ‘faster way’ that has been checked by Russell himself, you must read the DotCom Secrets book.
It’s changing lives and I’ve personally found it super valuable on my entrepreneurial journey (I have actually read it numerous times). I highly advise the book.
If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets might not deserve your read. You need to think about another book.
DotCom Secrets supplies clever insights and strategies to:
- Existing entrepreneur: If you have not started a business at all or have no business idea, the book may not be relevant to you.
- Product owners: If you have an existing product currently, then you can find out strategies to double or perhaps triple your sales.
- Positive marketers: If you’re willing to take steps that may challenge your idea of business, then you need to utilize DotCom Secrets as a referral. Dotcom Secrets Book PDF
Why Is It a Must-Read Book
You wish to build a business that stands the test of time. You do not wish to die because you do not have the skillset, tools, and secrets that have actually been checked and shown to produce fantastic results.
Whether you’re a beginner who’s simply getting started or you’re an expert, DotCom Secrets will stroll you through the procedure of beginning and growing a profitable business.
If you currently have a business, use the secrets in the book to scale to incredible levels. Aside from earning money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and powerful book that provides particular, actionable directions on what you ought to do to fail-proof your business, how to draw in customers, and the secrets to substantially enhance your sales.
If you stop working to read DotCom Secrets, you’re still not restricted at all. The only difficulty, though, is that you’ll miss the opportunity to quickly grow your existing business or grow in a competitive industry.
DotCom Secrets vs Expert Secrets
Sure, there are some differences between Expert Secrets. Both books relate to, lifestyle entrepreneurs, business owners, and online marketers– because they complement each other and attend to beginning and growing a successful business.
DotCom Secrets outlines a detailed procedure to successfully structure your business. You get to discover how to provide your message and communicate value in such a way that makes people wish to pay you.
Expert Secrets provides actionable examples, illustrations, and stories that assist you find your voice, build a devoted fan base, and get paid to share messages that will change someone else’s life.
Both books are recommended to company owner who want to end up being more effective in their markets. Business owners are built to see opportunities in competitors instead of discomfort.
In Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book suggests).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is arranged into 5 sections much like Expert Secrets that describes the basic marketing procedures and how to execute them. Dotcom Secrets Book PDF
Section One: Ladders and Funnels
Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing secrets. Let’s review them:
Secret #1: The Secret Formula
You need to have a complete understanding of where you want your business. How does this understanding help your customers and customers?
This will assist you to serve them much better– instead of searching for out their pain points, how desperate they require options, and what they’re willing to pay.
In the secret formula, 4 simple concerns were outlined in a step-by-step order inside the DotCom Secrets book:
- Who are your dream customers?
- How do you discover them?
- How do you attract them without being aggressive?
- What benefit will they get from your business?
You’ll discover answers to these concerns and more in the very first secret.
Secret #2: The Value Ladder
Value is key when it pertains to building a sustainable business. If there’s no value, customers and clients will leave.
That’s why Russell invested a lots of time to dissect the steps that you need to follow to navigate your dream customer from taking the “bait” (starting point of your ladder) to where they want to be.
This secret is referred to as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not just make more cash, however you’ll likewise offer your customers with a more personalized service. They’ll enjoy you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic happens. It resembles an epiphany that changes whatever you currently know about growing a successful business. You’ll start with building out your own sales funnel and the psychology behind a successful funnel.
It exceeds the product you’re offering or how they’re priced. There’s a lot more …
You need to have a complete value ladder in place. It’s like your infallible system for making sales on auto-pilot. You might not be able to build a high-converting sales funnel if you don’t have a reliable value adder drawn up.
The sales funnel is essential and has actually altered the method business owners and organizations approach sales online.
It works because it considers the customers’ habits– and moves them through the various actions of your value ladder till they’re ready to buy your product– willingly. Dotcom Secrets Book PDF
Secret #4: How To Find Your Dream Customers
You have a target market. You might not understand how to identify or serve them. That’s why understanding how to specify your target market is essential.
This secret describes where your target audience (i.e., customers who are ready to purchase your product) is investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and check out your page.
Every online business owner requires to learn and master these strategies. Russell makes it simple in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Generating traffic to a landing page or site is a continuous battle for most people. It’s probably the most daunting aspect of running a successful online business.
Do you truly understand how traffic works in the online marketing space? If you aren’t positive in your traffic generation know-how, Russell has the answers.
He shows you the best type of traffic that you ought to focus on and how it can transform your business. The kind of traffic includes:
- Traffic we control
- The traffic we do not manage
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes associated with building an audience by leveraging more advanced personal branding methods, and the secrets to interacting well with your audience that will cause a sale.
Ensure you do not avoid this section while reading DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a confident and attractive character.
Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous fans?
As an entrepreneur, you can’t fail when you lastly develop an appealing character. When you succeed at it, it suggests you can include more competent customers to your email list and introduce a successful product that individuals want and prepared to acquire right away.
In creating that appealing character, Russell Brunson defines the three elements you should keep in check, which is divided into 3 (3) classifications:
- The Elements
- The Identity
DotCom Secrets reveals you how to develop an appealing character utilizing these parts and their aspects, and determine the very best method to interact your captivating stories that will get the sales coming in. Dotcom Secrets Book PDF
Secret #7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s all about creating a bond and a sort of connection in between the Attractive Character and the target audience by means of a traffic source we own. Email.
The Daytime soap Sequence consists of a series of email sequences that assist to connect and develop an immediate relationship in between you and the person reading your email. Russell credits Andre Chaperon (creator of Autoresponder Insanity) for developing the Soap Opera Email Sequence.
Russell out of his good heart likewise shares the precise five email design templates that have helped him to shift into an Attractive Character and a popular web marketer.
The Daytime soap Sequence works since it capitalizes on giving value to your subscribers. This ‘value’ coupled with an alluring open storyline hooks them the minute they read your very first email and they’ll look forward to the next one.
The days of boring email sequences are over. Don’t simply take pleasure in daytime soap on television, it’s time to anecdotally utilize them in your e-mail messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers happy to hear from you every day is using the Seinfeld e-mail format.”
What’s the Seinfeld format all about?
It’s an e-mail style that develops enjoyment in your readers. It ‘d captivate them and cause them to buy from you.
It leverages the power of storytelling. This time, you’re being creative in sharing your life and appropriate stories happening with/around you– stories they can easily connect with. You must be strategic and purposeful about it anyways.
You wish to have the ability to lead perfect customers back to your offer. This might look simple but it’s effective nonetheless!
Russell also provides good examples and written design templates to speed up the procedure when you’re sending out Seinfeld e-mails. Dotcom Secrets Book PDF
Section Three: Funnelology
In this section, the strategies and strategies for building high-converting funnels are talked about in detail, along with what you actually must do to make your funnel work.
Russell covers the basics of a funnel, phases (and sales funnel stages), and the type of landing pages to utilize, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we discovered the importance of sticking to systems that work. To put it simply, there’s no need to reinvent the wheel.
If you’re a business owner and you’re having a hard time to break even, there’s a chance that you’re making the above mistake.
This is common with business owners who are just beginning with their sales funnel. They attempt to re-invent the entire vehicle. What a terrible path to follow when building a business!
The secret here is leveraging other people who already have a successful funnel and making your offer to their exact customers. Keep an eye on the:
- Ad copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these elements to work for you is a valuable present for your business. It’s rather easy once you understand how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m really grateful that I read DotCom Secrets a couple of years ago (and a number of times more since that very first time to completely understand and execute the strategies in my own online business.
It not just opened my eyes to funnels and how to build them but likewise the 7 phases that an ideal customer needs to go through.
I was familiar with that there are levels of traffic temperature level and for that reason, treating them along the exact same funnel procedure threatens.
This secret alone is fundamental to developing the best type of page, offer, and traffic that will cause sales.
There’s likewise the pre-framing concept that you require to totally understand when developing a funnel– especially if you desire visitors and results in trust you more. Well, who does not want to develop trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets exceeds the typical business guidance. It enters into the particular landing pages you can develop in the 7 building phases that we’ve discussed previously.
You get to see 23 of the most reliable building blocks for your sales funnels.
Smart funnel hackers use these building blocks at particular times throughout these very same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying buyers
- Determining hyperactive buyers for your products and services
When you’ve comprehended how this works, you can decide which you wish to start with very first and which one to adhere to in your market. Dotcom Secrets Book PDF
Secret #12: Frontend Vs. Backend Funnels
Picking the ideal kind of funnels can be a battle even for the more advanced marketers. More so, understand the funnels that will be served only to certified buyers (at the backend).
This error isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.
Here Russell details the process he follows when picking a funnel to use on the front end of his value ladders, the funnel he uses in the consideration phase (the middle), and those used for the backend offers.
Secret #13: The Best Bait
I could not include this ‘secret’ when I first read the DotCom Secrets book.
Russell spills everything out in this section and exposes the secret that made all his books sell millions.
Simply by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will alter your business, especially if you have a product you’re presently selling online (or even offline).
I suggest if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.
He emphasizes the power of words and how utilizing a certain WORD can change your whole business magically. That single word can function as bait.
Despite the market you work in, what you do, what products you offer, or business model, this is the part that some successful entrepreneurs would conceal from you.
Section Four: Funnels And Scripts
The first time I read DotCom Secrets, I could not comprehend this section due to the fact that it was distinct in its method. I needed to read the book once again to understand the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, in addition to the exact funnel scripts that have actually helped him to sell countless each of his products.
These are divided into the Frontend, Middle, and Backend Funnels. Surprisingly, you don’t have to deal with these parts since there’s a powerful suite of software you can use to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is necessary since it reveals what ought to occur once you get your visitors onboard your sales funnel.
You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping offers.
The very first page of the Frontend Funnel starts with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product must be shipped.
On the 2nd page (action 2) of the funnel, the visitor’s credit card info is asked for the shipping and dealing with charge. As soon as the visitor has actually effectively submitted the 2nd page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel effective. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the very same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Deals. The goal of establishing this offer is to assist break even and cover the cash you spent on marketing or getting the lead.
Here, Russell Brunson reveals the useful mechanics involved in this type of funnel. And he also introduced a special script called the Star, Story, Service script which assists to push a cold lead toward your products.
You’ll gain access to these scripts which are forty-four (44) in number. Dotcom Secrets Book PDF
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to lure visitors and let them keep paying for a longer time.
You’re not limited in any method– as there are lots of methods to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and also the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or taped discussions to market your products or services on auto-pilot.
Sure enough, you’re provided with the methods and scripts that will make the webinar genuinely “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a bit different. It’s not FREE. It’s an advanced webinar presentation where your objective is to get people to purchase. It’s “undetectable”– which indicates there’s no pushy or deception involved.
You’ll also access the scripts for this updated variation of Perfect Webinar.
6. Middle Funnel: Product Launch
You utilize the “Product Launch” funnel specifically for releasing a new product by sharing a series of videos to supply lots of value to your visitors.
Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Understanding Broker Blueprint), and a host of them use it.
These videos will be persuasive, practical, and entertaining– consequently causing visitors to act. You’ll discover how to correctly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of offering high-ticket deals utilizing an advanced formula and scripts. If you’re a coach or consultant, this funnel is what you require to acquire premium customers. Dotcom Secrets Book PDF
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is an excellent book if you wish to get insights, see examples, and read stories that will inspire you to build an effective business online or guide you in transitioning from offline to internet marketing channels.
So let’s consider the advantages and disadvantages quickly:
- DotCom Secrets is free. Get business-building understanding without paying money.
- Enhance your business’ importance utilizing the value ladders and sales funnel strategies and scripts.
- Get secrets to ending up being an idea leader in your market.
- Simple strategies that will work for any business model.
- Build relationships and establish rapport with your customers.
- You may require to have an existing business to benefit from DotCom Secrets (although it can definitely benefit you if you’re just beginning as well as long as you carry out the info).
- The book is perfect for services that take advantage of online marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the main website. You only need to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.
There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at implementing what he teaches.
If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his site (you simply pay for shipping).
DotCom Secrets Upsells
It’s rather easy to DotCom Secrets free of charge as I discussed.
But it does feature some optional upsells. Let’s go over it, so you know what to expect.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Package.
- One Time Offer # 1: You gain access to the Audio Books + Benefits.
- One Time Offer # 2: Instantaneous access to the Traffic Secrets Course.
- Thank You Page: You access to the Funnel Builder Secrets (unique discount to get 12 months of ClickFunnels Platinum, which is the greatest plan offered, and includes whatever Russell and ClickFunnels need to offer, like Actionetics/Follow Up Funnels, Knapsack affiliate program, FunnelFlix and far more).
If you’re not ready for any of the upsells, you can neglect them and simply just get the free copy of the DotCom Secrets book, which is still really valuable by itself. Dotcom Secrets Book PDF
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are some of the major frequently asked questions (FAQs) I see individuals inquire about DotCom Secrets before they buy.
Q. Where can I purchase the DotCom Secrets book?
A. The book can be acquired right here (get the DotComSecrets book free, just pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle variation available on Amazon for $10.59 (however you get even more value simply getting the book from the DotCom Secrets site straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It might either be a downloadable variation or an mp3 version. There’s an Audible variation available on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be registering for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can become a ClickFunnels affiliate after getting the free book.
When someone purchases any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or just make some additional money online monthly.
Q. When will the DotCom Secrets books ship?
A. If you live in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you do not have to like it at all. You can select to ask for your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.
DotCom Secrets Bonuses
Below you’ll find all the details about my bonuses that you’ll get when you get DotCom Secrets via my affiliate link.
My special DotCom Secrets book bonuses are to be announced soon.
Final Words Dotcom Secrets Book PDF
The DotCom Secrets book is a package of actionable strategies and secrets for starting and growing a business.
You’ll encounter a bunch of aha minutes while going through the areas. You’re directed on how to incorporate the concept into my own business.
DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and business. You do not have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling products or services online, I extremely advise that you get a copy of DotCom Secrets free of charge.
I’d enjoy to hear from you. Have you read DotCom Secrets currently or you are fired up to finally read it? What’s your most significant takeaway from the book? Dotcom Secrets Book PDF