Dotcom Secrets Book/Resources – Still A Relevant Book In 2022?

You need to read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Book/Resources

Yes, it’s that effective. And hundreds of countless online marketers, leaders, entrepreneur, and market influencers have actually benefitted tremendously from the book.

This is a detailed DotCom Secrets review. So prepare to discover brand-new skills and ideas that will take your marketing abilities to the next level.

It’s one of my favorite business books. You might have to read it multiple times to completely understand it. Or just make it your companion as you set about your online way of life business experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for several years to come. The goal is to make it relevant to both brand-new and innovative online business owners.

How many business books do you still find appropriate in this ever-changing world? Although marketing strategies are continuously altering, the DotCom Secrets book is still extremely relevant and helpful today.

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Contents hide

What Is DotCom Secrets

The DotCom Secrets book provides a step-by-step process for growing a successful business– whether online or offline.

Although DotCom Secrets was first released in 2015, you’ll discover that most of the strategies that Russell discuss are still effective today.

Dotcom Secrets Book/Resources

You’ll get a lots of actionable recommendations from the book and if you have plans to sell products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a recommendation.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a proven playbook for growing your company with efficient list building and sales/conversion methods, which can be utilized online and offline.”

This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re aiming to start a business or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the right building blocks for your business. You’ll absolutely get results from reading it.

To be truthful, DotCom Secrets sounds like a book for building a sustainable online business only.

But don’t be constrained by that due to the fact that the actionable marketing strategies work for both online and offline services. You’re in safe hands if you run a brick-and-mortar business and want to shift to online marketing.

Who Is DotCom Secrets For

Is “DotCom Secrets” for you?

Well, only you can respond to that concern. If you want to start or scale a business and follow a proven ‘shortcut’ that has actually been checked by Russell himself, you need to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it extremely important on my entrepreneurial journey (I’ve read it several times). I extremely advise the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets might not deserve your read. You should think about another book.

Although, DotCom Secrets provides smart insights and strategies to:

  • Existing company owner: If you haven’t started a business at all or have no business concept, the book may not be relevant to you.
  • Product owners: If you have an existing product currently, then you can find out strategies to double and even triple your sales.
  • Positive marketers: If you want to take actions that might challenge your idea of business, then you ought to use DotCom Secrets as a reference. Dotcom Secrets Book/Resources

Why Is It a Must-Read Book

You want to build a business that stands the test of time. You don’t want to die since you do not have the skillset, tools, and secrets that have actually been checked and shown to produce excellent outcomes.

So whether you’re a novice who’s simply beginning or you’re an expert, DotCom Secrets will walk you through the process of starting and growing a rewarding business.

If you already have a business, utilize the secrets in the book to scale to astounding levels. Aside from making money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and powerful book that provides specific, actionable instructions on what you ought to do to fail-proof your business, how to attract customers, and the secrets to considerably improve your sales.

If you stop working to read DotCom Secrets, you’re still not limited at all. The only difficulty, however, is that you’ll miss the opportunity to quickly grow your existing business or grow in a competitive market.

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DotCom Secrets vs Expert Secrets

Sure, there are some distinctions in between Expert Secrets. Both books relate to, way of life entrepreneurs, business owners, and online marketers– given that they match each other and offer starting and growing a successful business.

DotCom Secrets lays out a step-by-step process to successfully structure your business. You get to learn how to deliver your message and interact value in such a way that makes individuals want to pay you.

Expert Secrets provides actionable examples, illustrations, and stories that help you find your voice, build a devoted fan base, and make money to share messages that will alter someone else’s life.

Both books are suggested to business owners who want to end up being more successful in their markets. Business owners are built to see opportunities in competition instead of discomfort.

In Russell’s 3rd and brand brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting tons of traffic as the title of the book suggests).

A Sneak Peek Into DotCom Secrets

The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that lays out the simple marketing procedures and how to implement them. Dotcom Secrets Book/Resources

Section One: Ladders and Funnels

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals 5 (5) marketing secrets. Let’s review them:

Secret #1: The Secret Formula

First, you require to have a full understanding of where you desire your business. How does this understanding help your customers and customers?

This will help you to serve them better– instead of searching for out their pain points, how desperate they require solutions, and what they want to pay.

In the secret formula, 4 simple questions were detailed in a step-by-step order inside the DotCom Secrets book:

  1. Who are your dream customers?
  2. How do you find them?
  3. How do you attract them without being pushy?
  4. What benefit will they receive from your business?

You’ll find answers to these concerns and more in the very first secret.

Secret #2: The Value Ladder

Value is key when it pertains to building a sustainable business. If there’s no value, customers and clients will leave.

That’s why Russell invested a ton of time to dissect the actions that you require to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

This secret is referred to as “taking them through your value ladder.”

When you successfully structure the value ladder, you’ll not only make more money, but you’ll also provide your customers with a more customized solution. They’ll love you for this.

Secret #3: From A Ladder To A Funnel

This secret is where the magic takes place. It’s like a surprise that alters everything you already understand about growing a successful business. You’ll get going with building out your own sales funnel and the psychology behind a profitable funnel.

It exceeds the product you’re selling or how they’re priced. There’s a lot more …

You require to have a total value ladder in place. It’s like your foolproof system for making sales on auto-pilot. You may not be able to build a high-converting sales funnel if you do not have an effective value adder drawn up.

The sales funnel is essential and has actually changed the way entrepreneurs and companies approach sales online.

It works since it considers the customers’ behaviors– and moves them through the different steps of your value ladder up until they’re ready to purchase your product– voluntarily. Dotcom Secrets Book/Resources

Secret #4: How To Find Your Dream Customers

You have a target audience. Unfortunately, you might not know how to determine or serve them. That’s why understanding how to define your target audience is very important.

This secret lays out where your target audience (i.e., customers who are ready to purchase your product) is investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and check out your page.

Every online entrepreneur requires to discover and master these strategies. Russell makes it easy in DotCom Secrets.

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Secret #5: The Three Types Of Traffic

Generating traffic to a landing page or website is a continuous struggle for most people. It’s perhaps the most complicated aspect of running a successful online business.

Do you truly comprehend how traffic operates in the online marketing area? If you aren’t confident in your traffic generation proficiency, Russell has the answers.

He shows you the best type of traffic that you must take note of and how it can transform your business. The type of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the processes associated with building an audience by leveraging more advanced individual branding methods, and the secrets to interacting well with your audience that will cause a sale.

Make sure you do not avoid this section while checking out DotCom Secrets.

Secret #6: The Attractive Character

There’s a secret to building a confident and attractive character.

Why do you believe guys like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have massive followers?

As a business owner, you can’t fail when you lastly establish an attractive character. When you succeed at it, it indicates you can include more certified customers to your e-mail list and introduce an effective product that people want and all set to acquire right away.

In developing that appealing character, Russell Brunson defines the 3 parts you need to keep in check, which is divided into 3 (3) classifications:

  1. The Aspects
  2. The Identity
  3. Storylines

DotCom Secrets reveals you how to create an appealing character using these elements and their aspects, and identify the best way to interact your fascinating stories that will get the sales coming in. Dotcom Secrets Book/Resources

Secret #7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of connection between the Attractive Character and the target audience via a traffic source we own. Email.

The Soap Opera Sequence comprises a series of email series that help to link and establish an immediate relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Insanity) for coming up with the Daytime Soap Email Series.

Russell out of his excellent heart also shares the precise 5 email templates that have actually assisted him to shift into an Appealing Character and an in-demand internet marketer.

The Daytime soap Series works due to the fact that it takes advantage of providing value to your subscribers. This ‘value’ coupled with a tempting open story hooks them the minute they read your first email and they’ll eagerly anticipate the next one.

The days of boring email sequences are over. Don’t simply take pleasure in daytime drama on TV, it’s time to anecdotally utilize them in your e-mail messages.

Secret #8: Daily Seinfeld Sequence

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is utilizing the Seinfeld e-mail format.”

So what’s the Seinfeld format all about?

It’s an email design that develops excitement in your readers. It ‘d entertain them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and pertinent stories happening with/around you– stories they can easily link with. You must be strategic and purposeful about it anyways.

You want to have the ability to lead ideal customers back to your offer. This might look simple but it’s powerful nonetheless!

Russell likewise offers fine examples and written design templates to accelerate the procedure when you’re sending out Seinfeld emails. Dotcom Secrets Book/Resources

Section Three: Funnelology

In this section, the strategies and tactics for building high-converting funnels are discussed in detail, in addition to what you actually must do to make your funnel work.

Russell covers the principles of a funnel, phases (and sales funnel stages), and the kind of landing pages to use, how to structure them, when, and in what matter.

Secret #9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the value of staying with systems that work. To put it simply, there’s no need to transform the wheel.

If you’re a company owner and you’re having a hard time to recover cost, there’s a possibility that you’re making the above error.

This is common with entrepreneurs who are just beginning with their sales funnel. They try to re-invent the entire vehicle. What a horrible path to follow when building a business!

The secret here is leveraging other individuals who already have an effective funnel and making your offer to their exact customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Understanding how to reverse all these components to work for you is an invaluable present for your business. It’s rather easy once you understand how the pieces fit.

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Secret #10: Seven Phases Of A Funnel

I’m really thankful that I read DotCom Secrets a few years ago (and numerous times more because that first time to totally comprehend and carry out the strategies in my own online business.

It not just opened my eyes to funnels and how to build them however also the seven phases that an ideal customer has to go through.

I got to know that there are levels of traffic temperature and for that reason, treating them along the exact same funnel process threatens.

This secret alone is essential to producing the right kind of page, offer, and traffic that will cause sales.

There’s likewise the pre-framing idea that you require to fully comprehend when producing a funnel– particularly if you want visitors and results in trust you more. Well, who does not want to establish trust already?

Secret #11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the common business advice. It goes into the specific landing pages you can create in the 7 building phases that we have actually gone over earlier.

You get to see 23 of the most reliable building blocks for your sales funnels.

Smart funnel hackers use these building blocks at specific times during these exact same four phases of the funnel:

  1. Pre-frame bridge
  2. Qualifying subscribers
  3. Qualifying buyers
  4. Determining hyperactive buyers for your products and services

As soon as you’ve comprehended how this works, you can choose which you want to begin with first and which one to stick to in your market. Dotcom Secrets Book/Resources

Secret #12: Frontend Vs. Backend Funnels

Choosing the best kind of funnels can be a struggle even for the advanced marketers. More so, comprehend the funnels that will be served only to qualified purchasers (at the backend).

This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell lays out the procedure he follows when choosing a funnel to utilize on the front end of his value ladders, the funnel he utilizes in the factor to consider stage (the middle), and those used for the backend offers.

Secret #13: The Best Bait

I could not contain this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills all of it out in this section and reveals the secret that made all his books offer millions.

Just by getting your free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will change your business, specifically if you have a product you’re currently selling online (or even offline).

I mean if you can buy your free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.

He stresses the power of words and how using a particular WORD can alter your entire business amazingly. That single word can function as bait.

Despite the market you work in, what you do, what products you offer, or the business model, this is the part that some successful entrepreneurs would hide from you.

Section Four: Funnels And Scripts

The very first time I read DotCom Secrets, I could not understand this section since it was unique in its way. I needed to read the book again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, along with the exact funnel scripts that have assisted him to sell millions of each of his products.

These are divided into the Frontend, Middle, and Backend Funnels. Surprisingly, you do not need to deal with these parts due to the fact that there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software.

>> Get the Book for FREE

1. Frontend Funnel: Two-Step – Free Plus Shipping

The Frontend Funnel is very important because it reveals what need to occur as soon as you get your visitors onboard your sales funnel.

You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping deals.

The first page of the Frontend Funnel starts with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be delivered.

On the 2nd page (step 2) of the funnel, the visitor’s charge card details is requested for the shipping and handling charge. Once the visitor has effectively filled out the 2nd page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The objective of setting up this offer is to help break even and cover the cash you invested in marketing or getting the lead.

Here, Russell Brunson shows the useful mechanics involved in this type of funnel. And he also introduced a distinct script called the Star, Story, Option script which helps to push a cold lead towards your products.

You’ll gain access to these scripts which are forty-four (44) in number. Dotcom Secrets Book/Resources

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll discover how to entice visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are numerous methods to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and also the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use live or taped presentations to market your products or services on auto-pilot.

Sure enough, you’re supplied with the methods and scripts that will make the webinar really “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar

Unlike the Perfect Webinar, this one is a little bit different. It’s not FREE. It’s a more advanced webinar discussion where your goal is to get individuals to purchase. But it’s “invisible”– which implies there’s no pushy or deception involved.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch

You utilize the “Product Introduce” funnel specifically for releasing a new product by sharing a series of videos to supply tons of value to your visitors.

Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Understanding Broker Plan), and a host of them utilize it.

These videos will be persuasive, handy, and entertaining– consequently triggering visitors to do something about it. You’ll discover how to appropriately structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application

This is where you master the art of offering high-ticket offers utilizing an advanced formula and scripts. If you’re a coach or specialist, this funnel is what you need to get premium clients. Dotcom Secrets Book/Resources

Section 5: ClickFunnels

This last section is about ClickFunnels.

To learn more, visit the ClickFunnels website here.

DotCom Secrets – Pros and Cons

DotCom Secrets is a fantastic book if you wish to acquire insights, see examples, and read stories that will influence you to build an effective business online or guide you in transitioning from offline to online marketing channels.

So let’s consider the pros and cons quickly:

Pros

  1. DotCom Secrets is free. Get business-building understanding without paying money.
  2. Improve your business’ importance utilizing the value ladders and sales funnel strategies and scripts.
  3. Get secrets to becoming an idea leader in your industry.
  4. Simple strategies that will work for any business design.
  5. Build relationships and establish rapport with your customers.

Cons

  1. You may require to have an existing business to take advantage of DotCom Secrets (although it can definitely benefit you if you’re just beginning as well as long as you carry out the information).
  2. The book is ideal for companies that utilize online marketing platforms.

DotCom Secrets Book Pricing

DotCom Secrets is FREE when you get it from the main website. You only need to pay for shipping/handling– $7.95 if you’re based within the United States or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at implementing what he teaches.

If you prefer to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book

Thanks to Russell for offering the book for free from his website (you just pay for shipping).

DotCom Secrets Upsells

It’s quite easy to DotCom Secrets free of charge as I discussed.

But it does feature some optional upsells. Let’s review it, so you understand what to anticipate.

These are the DotCom Secrets Funnel Upgrade Options:

  • Order Bump # 1: You get The Black Box.
  • Order Bump # 2: You get the 3 Funnel Package.
  • One Time Offer # 1: You access to the Audio Books + Rewards.
  • One Time Offer # 2: Instant access to the Traffic Secrets Course.
  • Thank You Page: You get to the Funnel Builder Secrets (unique discount rate to get 12 months of ClickFunnels Platinum, which is the greatest plan readily available, and includes whatever Russell and ClickFunnels have to offer, like Actionetics/Follow Up Funnels, Backpack affiliate program, FunnelFlix and much more).

If you’re not all set for any of the upsells, you can overlook them and simply just get the free copy of the DotCom Secrets book, which is still truly valuable on its own. Dotcom Secrets Book/Resources

Frequently Asked Questions About DotCom Secrets (FAQs)

Here are a few of the major frequently asked questions (Frequently asked questions) I see individuals ask about DotCom Secrets prior to they purchase.

Q. Where can I buy the DotCom Secrets book?
A. The book can be bought right here (get the DotComSecrets book free, simply pay the shipping).

Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle variation offered on Amazon for $10.59 (however you get much more value just getting the book from the DotCom Secrets site directly.

Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It might either be a downloadable variation or an mp3 variation. There’s an Audible variation available on Amazon too.

Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be registering for any trial to other programs.

Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can end up being a ClickFunnels affiliate after getting the free book.

When somebody buys any ClickFunnels product you’ll get 30% – 40% commissions.

I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or simply make some additional money online each month.

Q. When will the DotCom Secrets books ship?
A. If you live in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.

Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you don’t have to enjoy it at all. You can choose to request your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.

DotCom Secrets Bonuses

Listed below you’ll discover all the information about my bonuses that you’ll get when you get DotCom Secrets by means of my affiliate link.

My special DotCom Secrets book bonuses are to be revealed soon.

Final Words Dotcom Secrets Book/Resources

The DotCom Secrets book is a plan of actionable strategies and secrets for starting and growing a business.

You’ll discover a lot of aha minutes while going through the sections. You’re guided on how to incorporate the principle into my own business.

>> Get the Book for FREE

DotCom Secrets is a playbook. You may have to read it several times to get the ‘secrets’ into your head and business. You don’t have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re offering products or services online, I highly suggest that you get a copy of DotCom Secrets totally free.

I’d love to speak with you. Have you read DotCom Secrets already or you are fired up to lastly read it? What’s your greatest takeaway from the book? Dotcom Secrets Book/Resources