Dotcom Secrets Course – Still A Relevant Book In 2022?

You should read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Course

Yes, it’s that powerful. And numerous thousands of online marketers, leaders, business owners, and industry influencers have actually benefitted profoundly from the book.

This is a thorough DotCom Secrets review. Get ready to discover brand-new skills and ideas that will take your marketing abilities to the next level.

It is among my favorite business books. You may need to read it several times to completely comprehend it. Or simply make it your buddy as you set about your online way of life business experiences.

In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it pertinent to both brand-new and innovative online business owners.

The number of business books do you still find relevant in this ever-changing world? Although marketing techniques are constantly changing, the DotCom Secrets book is still incredibly relevant and useful today.

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Contents hide

What Is DotCom Secrets

The DotCom Secrets book offers a detailed procedure for growing a successful business– whether online or offline.

Despite The Fact That DotCom Secrets was first published in 2015, you’ll find that the majority of the strategies that Russell talks about are still efficient today.

Dotcom Secrets Course

You’ll get a lots of actionable advice from the book and if you have plans to offer products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a tested playbook for growing your company with reliable lead generation and sales/conversion methods, which can be used online and offline.”

This is an effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re seeking to start a business or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal foundation for your business. You’ll definitely get results from reading it.

To be truthful, DotCom Secrets seems like a book for building a sustainable online business only.

Do not be constrained by that due to the fact that the actionable marketing strategies work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar business and wish to shift to online marketing.

Who Is DotCom Secrets For

Is “DotCom Secrets” for you?

Well, just you can address that concern. If you wish to start or scale a business and follow a proven ‘shortcut’ that has actually been evaluated by Russell himself, you must read the DotCom Secrets book.

It’s altering lives and I have actually personally found it super important on my entrepreneurial journey (I’ve read it several times). I highly suggest the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets may not be worth your read. You must think about another book.

DotCom Secrets provides smart insights and strategies to:

  • Existing entrepreneur: If you haven’t started a business at all or have no business idea, the book may not relate to you.
  • Product owners: If you have an existing product already, then you can learn strategies to double and even triple your sales.
  • Confident marketers: If you want to take actions that may challenge your idea of business, then you must use DotCom Secrets as a recommendation. Dotcom Secrets Course

Why Is It a Must-Read Book

You want to build a business that stands the test of time. You don’t wish to blow over because you do not have the skillset, tools, and secrets that have been checked and proven to produce great outcomes.

So whether you’re a novice who’s just beginning or you’re an expert, DotCom Secrets will walk you through the process of beginning and growing a successful business.

If you currently have a business, utilize the secrets in the book to scale to astounding levels. Aside from earning money, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a relied on and powerful book that supplies specific, actionable instructions on what you ought to do to fail-proof your business, how to attract customers, and the secrets to considerably boost your sales.

If you stop working to read DotCom Secrets, you’re still not limited at all. The only challenge, though, is that you’ll miss the opportunity to quickly grow your existing business or flourish in a competitive market.

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DotCom Secrets vs Expert Secrets

Sure, there are some differences in between Expert Secrets. Both books are relevant to, way of life business owners, business owners, and online marketers– because they match each other and provide for starting and growing an effective business.

DotCom Secrets describes a step-by-step process to efficiently structure your business. You get to learn how to provide your message and communicate value in a way that makes individuals want to pay you.

Expert Secrets provides actionable examples, illustrations, and stories that help you discover your voice, build a faithful fan base, and make money to share messages that will change another person’s life.

Both books are advised to entrepreneur who want to become more effective in their markets. Business owners are built to see chances in competition instead of discomfort.

In Russell’s 3rd and brand brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting loads of traffic as the title of the book suggests).

A Sneak Peek Into DotCom Secrets

The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that describes the easy marketing processes and how to execute them. Dotcom Secrets Course

Section One: Ladders and Funnels

Russell started the first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing secrets. Let’s review them:

Secret #1: The Secret Formula

Initially, you need to have a full understanding of where you want your business. How does this understanding assist your customers and clients?

This will assist you to serve them much better– instead of trying to find out their discomfort points, how desperate they need services, and what they want to pay.

In the secret formula, four easy concerns were laid out in a detailed order inside the DotCom Secrets book:

  1. Who are your dream customers?
  2. How do you discover them?
  3. How do you attract them without being pushy?
  4. What advantage will they get from your business?

You’ll discover answers to these concerns and more in the first secret.

Secret #2: The Value Ladder

Value is essential when it comes to building a sustainable business. If there’s no value, customers and customers will leave.

That’s why Russell invested a lots of time to dissect the actions that you need to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.

This secret is referred to as “taking them through your value ladder.”

When you successfully structure the value ladder, you’ll not only make more cash, but you’ll likewise provide your customers with a more customized solution. They’ll love you for this.

Secret #3: From A Ladder To A Funnel

This secret is where the magic takes place. It’s like an epiphany that changes everything you already know about growing a rewarding business. You’ll begin with building out your own sales funnel and the psychology behind a lucrative funnel.

It exceeds the product you’re selling or how they’re priced. There’s a lot more …

You require to have a complete value ladder in place. It resembles your infallible system for making sales on auto-pilot. You may not have the ability to build a high-converting sales funnel if you do not have an effective value adder drawn up.

The sales funnel is essential and has changed the method business owners and services approach sales online.

It works since it considers the customers’ habits– and moves them through the various actions of your value ladder till they’re ready to acquire your product– voluntarily. Dotcom Secrets Course

Secret #4: How To Find Your Dream Customers

You have a target market. You may not understand how to recognize or serve them. That’s why knowing how to specify your target market is very important.

This secret outlines where your target audience (i.e., customers who are ready to buy your product) is investing most of their time online. Discover the tricks to divert their attention to your sales funnel. This is gold!

You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur requires to find out and master these strategies. Russell makes it easy in DotCom Secrets.

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Secret #5: The Three Types Of Traffic

Getting traffic to a landing page or website is a constant battle for many people. It’s perhaps the most daunting aspect of running a successful online business.

Do you truly comprehend how traffic works in the internet marketing space? If you aren’t confident in your traffic generation competence, Russell has the answers.

He shows you the best type of traffic that you ought to pay attention to and how it can transform your business. The type of traffic includes:

  • Traffic we manage
  • The traffic we don’t control
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the procedures involved in building an audience by leveraging more advanced personal branding tactics, and the secrets to interacting well with your audience that will lead to a sale.

Make sure you don’t avoid this section while checking out DotCom Secrets.

Secret #6: The Attractive Character

There’s a secret to building a confident and attractive character.

Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive fans?

As an entrepreneur, you can’t fail when you finally establish an appealing character. When you’re successful at it, it indicates you can add more competent customers to your e-mail list and release an effective product that people are willing and prepared to acquire right now.

In developing that attractive character, Russell Brunson defines the 3 components you should keep in check, which is divided into 3 (3) categories:

  1. The Components
  2. The Identity
  3. Storylines

DotCom Secrets reveals you how to produce an appealing character utilizing these elements and their components, and determine the best method to interact your fascinating stories that will get the sales can be found in. Dotcom Secrets Course

Secret #7: The Soap Opera Sequence

This “secret” originates from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of relationship in between the Attractive Character and the target market through a traffic source we own. Email.

The Daytime soap Series consists of a series of email sequences that help to link and establish an instant relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Insanity) for coming up with the Soap Opera Email Sequence.

Russell out of his great heart likewise shares the precise five e-mail design templates that have assisted him to shift into an Appealing Character and a sought-after internet marketer.

The Soap Opera Series works since it profits from offering value to your subscribers. This ‘value’ combined with an alluring open storyline hooks them the minute they read your very first email and they’ll anticipate the next one.

The days of uninteresting email sequences are over. Don’t simply enjoy daytime drama on TV, it’s time to anecdotally utilize them in your e-mail messages.

Secret #8: Daily Seinfeld Sequence

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is utilizing the Seinfeld e-mail format.”

What’s the Seinfeld format all about?

It’s an e-mail design that develops enjoyment in your readers. It ‘d captivate them and trigger them to buy from you.

It leverages the power of storytelling. This time, you’re being creative in sharing your life and relevant stories occurring with/around you– stories they can quickly connect with. You must be tactical and purposeful about it anyways.

You wish to be able to lead perfect customers back to your offer. This may look basic however it’s powerful!

Russell likewise supplies fine examples and written design templates to speed up the procedure when you’re sending Seinfeld e-mails. Dotcom Secrets Course

Section Three: Funnelology

In this section, the strategies and methods for building high-converting funnels are talked about in detail, in addition to what you really should do to make your funnel work.

Russell covers the principles of a funnel, stages (and sales funnel phases), and the kind of landing pages to utilize, how to structure them, when, and in what matter.

Secret #9: Reverse-Engineering A Successful Funnel

In Marketing 101, we discovered the importance of sticking to systems that work. In other words, there’s no need to transform the wheel.

If you’re a company owner and you’re having a hard time to recover cost, there’s a chance that you’re making the above error.

This is common with entrepreneurs who are simply starting with their sales funnel. They try to re-invent the whole car. What a dreadful path to follow when building a business!

The secret here is leveraging other individuals who currently have a successful funnel and making your offer to their exact customers. Watch on the:

  • Demographics
  • Ad copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these aspects to work for you is an invaluable gift for your business. It’s quite simple once you understand how the pieces fit.

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Secret #10: Seven Phases Of A Funnel

I’m very happy that I read DotCom Secrets a few years ago (and several times more because that very first time to fully understand and carry out the strategies in my own online business.

It not only opened my eyes to funnels and how to build them but likewise the 7 stages that an ideal customer needs to go through.

I was familiar with that there are levels of traffic temperature level and for that reason, treating them along the very same funnel process is dangerous.

This secret alone is basic to producing the right type of page, offer, and traffic that will result in sales.

There’s also the pre-framing concept that you need to totally comprehend when developing a funnel– especially if you want visitors and results in trust you more. Well, who does not want to develop trust already?

Secret #11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets surpasses the normal business guidance. It goes into the particular landing pages you can create in the 7 building phases that we have actually discussed previously.

You get to see 23 of the most efficient building blocks for your sales funnels.

Smart funnel hackers utilize these foundation at specific times during these same 4 phases of the funnel:

  1. Pre-frame bridge
  2. Qualifying subscribers
  3. Qualifying purchasers
  4. Determining hyperactive buyers for your services and products

Once you’ve understood how this works, you can choose which you wish to start with first and which one to stay with in your market. Dotcom Secrets Course

Secret #12: Frontend Vs. Backend Funnels

Selecting the best type of funnels can be a battle even for the advanced marketers. More so, comprehend the funnels that will be served just to certified purchasers (at the backend).

This error isn’t so obvious– but bypassing it can make a distinction in your traffic engagement and sales.

Here Russell describes the process he follows when choosing a funnel to utilize on the front end of his value ladders, the funnel he utilizes in the factor to consider phase (the middle), and those used for the backend offers.

Secret #13: The Best Bait

I couldn’t include this ‘secret’ when I initially read the DotCom Secrets book.

Russell spills all of it out in this section and exposes the secret that made all his books sell millions.

Just by getting your free copy of DotCom Secrets and studying the funnel actions, you’ll have several “Aha-Moments” that will alter your business, specifically if you have a product you’re currently selling online (and even offline).

I imply if you can order your free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.

He emphasizes the power of words and how using a certain WORD can alter your entire business magically. That single word can act as bait.

Regardless of the market you operate in, what you do, what products you offer, or the business design, this is the part that some successful entrepreneurs would hide from you.

Section Four: Funnels And Scripts

The first time I read DotCom Secrets, I couldn’t understand this section due to the fact that it was special in its method. I had to read the book again to understand the point that Russell was making.

As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, as well as the exact funnel scripts that have helped him to sell millions of each of his products.

These are divided into the Frontend, Middle, and Backend Funnels. Remarkably, you do not need to struggle with these parts due to the fact that there’s an effective suite of software you can use to automate everything– ClickFunnels software.

>> Get the Book for FREE

1. Frontend Funnel: Two-Step – Free Plus Shipping

The Frontend Funnel is very important because it shows what ought to happen as soon as you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping offers.

The first page of the Frontend Funnel starts with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to provide where the product needs to be shipped.

On the 2nd page (step two) of the funnel, the visitor’s charge card info is asked for the shipping and dealing with charge. As soon as the visitor has effectively completed the second page– the One-time-offer is next.

Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel effective. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Deals. The objective of establishing this offer is to help recover cost and cover the cash you spent on marketing or getting the lead.

Here, Russell Brunson reveals the useful mechanics associated with this kind of funnel. And he also presented a special script called the Star, Story, Solution script which assists to nudge a cold lead toward your products.

You’ll access to these scripts which are forty-four (44) in number. Dotcom Secrets Course

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to attract visitors and let them keep spending for a longer time.

You’re not limited in any method– as there are numerous ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and likewise the first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or recorded presentations to market your products or services on auto-pilot.

Sure enough, you’re supplied with the strategies and scripts that will make the webinar truly “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar

Unlike the Perfect Webinar, this one is a little bit various. It’s not FREE. It’s a more advanced webinar discussion where your objective is to get people to purchase. But it’s “unnoticeable”– which implies there’s no aggressive or deception included.

You’ll also access the scripts for this updated variation of Perfect Webinar.

6. Middle Funnel: Product Launch

You use the “Product Introduce” funnel specifically for launching a new product by sharing a series of videos to provide lots of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Understanding Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, helpful, and amusing– therefore causing visitors to do something about it. You’ll discover how to correctly structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application

This is where you master the art of selling high-ticket deals using an advanced formula and scripts. If you’re a coach or consultant, this funnel is what you require to acquire premium customers. Dotcom Secrets Course

Section 5: ClickFunnels

This last section is about ClickFunnels.

To learn more, visit the ClickFunnels website here.

DotCom Secrets – Pros and Cons

DotCom Secrets is an excellent book if you want to get insights, see examples, and read stories that will influence you to build an effective business online or guide you in transitioning from offline to internet marketing channels.

So let’s think about the advantages and disadvantages quickly:

Pros

  1. DotCom Secrets is free. Get business-building knowledge without paying money.
  2. Improve your business’ significance utilizing the value ladders and sales funnel strategies and scripts.
  3. Get secrets to becoming an idea leader in your industry.
  4. Easy strategies that will work for any business design.
  5. Build relationships and develop relationship with your customers.

Cons

  1. You might require to have an existing business to take advantage of DotCom Secrets (although it can definitely benefit you if you’re just starting out along with long as you implement the info).
  2. The book is perfect for companies that utilize internet marketing platforms.

DotCom Secrets Book Pricing

DotCom Secrets is FREE when you get it from the main site. You only have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at implementing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.

DotCom Secrets Free Book

Thanks to Russell for offering the book for free from his site (you just pay for shipping).

DotCom Secrets Upsells

It’s quite simple to DotCom Secrets free of charge as I pointed out.

It does come with some optional upsells. Let’s go over it, so you understand what to anticipate.

These are the DotCom Secrets Funnel Upgrade Options:

  • Order Bump # 1: You get The Black Box.
  • Order Bump # 2: You get the 3 Funnel Bundle.
  • One Time Offer # 1: You get to the Audio Books + Bonus Offers.
  • One Time Offer # 2: Instantaneous access to the Traffic Secrets Course.
  • Thank You Page: You gain access to the Funnel Builder Secrets (unique discount to get 12 months of ClickFunnels Platinum, which is the highest plan readily available, and consists of whatever Russell and ClickFunnels need to offer, like Actionetics/Follow Up Funnels, Knapsack affiliate program, FunnelFlix and a lot more).

If you’re not ready for any of the upsells, you can disregard them and simply just get the free copy of the DotCom Secrets book, which is still really valuable by itself. Dotcom Secrets Course

Frequently Asked Questions About DotCom Secrets (FAQs)

Here are some of the major frequently asked questions (FAQs) I see individuals inquire about DotCom Secrets prior to they purchase.

Q. Where can I buy the DotCom Secrets book?
A. The book can be bought right here (get the DotComSecrets book free, just pay the shipping).

Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle variation readily available on Amazon for $10.59 (however you get much more value just getting the book from the DotCom Secrets site straight.

Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It might either be a downloadable variation or an mp3 version. There’s an Audible version available on Amazon too.

Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be registering for any trial to other programs.

Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can become a ClickFunnels affiliate after getting the free book.

When somebody purchases any ClickFunnels product you’ll get 30% – 40% commissions.

I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or just make some extra money online every month.

Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.

Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Naturally, you don’t have to like it at all. You can select to request your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.

DotCom Secrets Bonuses

Below you’ll discover all the details about my bonuses that you’ll get when you get DotCom Secrets via my affiliate link.

My special DotCom Secrets book bonuses are to be announced soon.

Final Words Dotcom Secrets Course

The DotCom Secrets book is a bundle of actionable strategies and secrets for starting and growing a business.

You’ll come across a lot of aha moments while going through the sections. More importantly, you’re assisted on how to include the idea into my own business.

>> Get the Book for FREE

DotCom Secrets is a playbook. You may have to read it multiple times to get the ‘secrets’ into your head and business. You do not have to if you have a strong IQ, which I’m sure you do!

All in all, if you’re selling products or services online, I extremely recommend that you get a copy of DotCom Secrets for FREE.

I’d enjoy to speak with you. Have you read DotCom Secrets already or you are fired up to lastly read it? What’s your biggest takeaway from the book? Dotcom Secrets Course