You should read the DotCom Secrets if you want to get ahead in your business. Dotcom Secrets En Français
Yes, it’s that effective. And hundreds of countless online marketers, leaders, entrepreneur, and industry influencers have benefitted exceptionally from the book.
This is an extensive DotCom Secrets review. Get prepared to learn new skills and concepts that will take your marketing skills to the next level.
It’s one of my favorite business books. You might have to read it multiple times to fully comprehend it. Or simply make it your companion as you tackle your online lifestyle business adventures.
In the introduction of the book, Russell Brunson promised to keep the book evergreen for years to come. The goal is to make it pertinent to both new and sophisticated online entrepreneurs.
How many business books do you still find relevant in this ever-changing world? Even though marketing techniques are constantly altering, the DotCom Secrets book is still extremely pertinent and useful today.
What Is DotCom Secrets
The DotCom Secrets book supplies a detailed procedure for growing a successful business– whether online or offline.
Although DotCom Secrets was first released in 2015, you’ll find that most of the strategies that Russell discuss are still effective today.
You’ll get a lots of actionable guidance from the book and if you have plans to offer products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a recommendation.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:
” In truth, this is a tested playbook for growing your company with effective lead generation and sales/conversion techniques, which can be utilized online and offline.”
This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect road map if you’re seeking to begin a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best foundation for your business. You’ll definitely get results from reading it.
To be honest, DotCom Secrets seems like a book for building a sustainable online business only.
But don’t be constrained by that because the actionable marketing strategies work for both online and offline organizations. You’re in safe hands if you run a brick-and-mortar business and desire to shift to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, just you can respond to that question. If you wish to begin or scale a business and follow a proven ‘shortcut’ that has actually been tested by Russell himself, you must read the DotCom Secrets book.
It’s altering lives and I’ve personally discovered it incredibly valuable on my entrepreneurial journey (I have actually read it numerous times). I extremely suggest the book.
If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets may not deserve your read. You need to think about another book.
DotCom Secrets supplies wise insights and strategies to:
- Existing company owner: If you haven’t started a business at all or have no business idea, the book may not relate to you.
- Product owners: If you have an existing product currently, then you can discover strategies to double or perhaps triple your sales.
- Confident marketers: If you want to take actions that may challenge your idea of business, then you should use DotCom Secrets as a referral. Dotcom Secrets En Français
Why Is It a Must-Read Book
You want to build a business that stands the test of time. You don’t wish to die due to the fact that you lack the skillset, tools, and secrets that have actually been evaluated and proven to produce excellent results.
Whether you’re a newbie who’s simply getting started or you’re an expert, DotCom Secrets will walk you through the procedure of starting and growing a rewarding business.
If you currently have a business, use the secrets in the book to scale to incredible levels. Aside from generating income, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and effective book that supplies specific, actionable directions on what you must do to fail-proof your business, how to attract customers, and the secrets to substantially boost your sales.
If you stop working to read DotCom Secrets, you’re still not limited at all. The only obstacle, though, is that you’ll miss the chance to quickly grow your existing business or flourish in a competitive industry.
DotCom Secrets vs Expert Secrets
Sure, there are some differences in between Expert Secrets. Both books are relevant to, lifestyle entrepreneurs, business owners, and online marketers– since they complement each other and offer starting and growing a successful business.
DotCom Secrets lays out a detailed process to effectively structure your business. You get to learn how to deliver your message and communicate value in a way that makes people wish to pay you.
Expert Secrets gives actionable examples, illustrations, and stories that help you find your voice, build a loyal fan base, and earn money to share messages that will change somebody else’s life.
Both books are suggested to entrepreneur who wish to become more successful in their industries. Entrepreneurs are developed to see chances in competition instead of discomfort.
In Russell’s third and brand name brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting tons of traffic as the title of the book suggests).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is organized into 5 sections similar to Expert Secrets that outlines the easy marketing procedures and how to implement them. Dotcom Secrets En Français
Section One: Ladders and Funnels
Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals five (5) marketing secrets. Let’s review them:
Secret #1: The Secret Formula
You require to have a complete understanding of where you want your business. How does this understanding help your customers and clients?
This will help you to serve them much better– instead of trying to find out their pain points, how desperate they require options, and what they’re willing to pay.
In the secret formula, four simple concerns were described in a detailed order inside the DotCom Secrets book:
- Who are your dream customers?
- How do you discover them?
- How do you attract them without being pushy?
- What benefit will they obtain from your business?
You’ll find answers to these questions and more in the very first secret.
Secret #2: The Value Ladder
Value is key when it comes to building a sustainable business. If there’s no value, customers and customers will leave.
That’s why Russell invested a lots of time to dissect the actions that you require to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.
This secret is referred to as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not just make more money, but you’ll also offer your customers with a more personalized solution. They’ll like you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic occurs. It’s like a surprise that alters everything you already understand about growing a successful business. You’ll start with building out your own sales funnel and the psychology behind a lucrative funnel.
It exceeds the product you’re selling or how they’re priced. There’s a lot more …
You need to have a complete value ladder in place. It resembles your infallible system for making sales on autopilot. You may not be able to build a high-converting sales funnel if you do not have an effective value adder mapped out.
The sales funnel is important and has changed the way business owners and organizations approach sales online.
It works since it considers the customers’ habits– and moves them through the different steps of your value ladder until they’re ready to purchase your product– willingly. Dotcom Secrets En Français
Secret #4: How To Find Your Dream Customers
You have a target market. Sadly, you may not know how to determine or serve them. That’s why understanding how to define your target audience is necessary.
This secret details where your target market (i.e., customers who are ready to acquire your product) is investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.
Every online business owner needs to find out and master these strategies. Russell makes it simple in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Getting traffic to a landing page or website is a continuous struggle for most people. It’s arguably the most complicated aspect of running a successful online business.
Do you really understand how traffic works in the internet marketing area? If you aren’t positive in your traffic generation know-how, Russell has the responses.
He reveals you the very best kind of traffic that you ought to pay attention to and how it can transform your business. The kind of traffic includes:
- Traffic we manage
- The traffic we don’t manage
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes involved in building an audience by leveraging more advanced individual branding strategies, and the secrets to interacting well with your audience that will result in a sale.
Make sure you do not avoid this section while checking out DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a positive and appealing character.
Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have huge followers?
As an entrepreneur, you can’t go wrong when you finally establish an attractive character. When you achieve success at it, it suggests you can add more certified customers to your email list and release an effective product that individuals are willing and prepared to purchase right now.
In producing that attractive character, Russell Brunson specifies the three components you should keep in check, which is split into three (3) categories:
- The Elements
- The Identity
DotCom Secrets shows you how to create an appealing character using these parts and their elements, and identify the very best way to interact your fascinating stories that will get the sales being available in. Dotcom Secrets En Français
Secret #7: The Soap Opera Sequence
This “secret” comes from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of rapport in between the Attractive Character and the target audience by means of a traffic source we own. Email.
The Soap Opera Series comprises a series of e-mail sequences that assist to link and develop an instantaneous relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Insanity) for coming up with the Soap Opera Email Sequence.
Russell out of his great heart likewise shares the EXACT 5 e-mail templates that have actually assisted him to transition into an Appealing Character and a sought-after internet marketer.
The Soap Opera Sequence works due to the fact that it capitalizes on providing value to your subscribers. This ‘value’ coupled with an alluring open storyline hooks them the moment they read your first e-mail and they’ll anticipate the next one.
The days of dull email series are over. Do not simply take pleasure in soap operas on television, it’s time to anecdotally use them in your email messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is using the Seinfeld e-mail format.”
What’s the Seinfeld format all about?
It’s an email design that develops enjoyment in your readers. It ‘d amuse them and trigger them to buy from you.
It leverages the power of storytelling. However this time, you’re being imaginative in sharing your life and relevant stories happening with/around you– stories they can easily connect with. You ought to be strategic and purposeful about it anyways.
You want to have the ability to lead ideal customers back to your offer. This might look basic but it’s powerful nevertheless!
Russell also offers fine examples and composed design templates to speed up the procedure when you’re sending Seinfeld emails. Dotcom Secrets En Français
Section Three: Funnelology
In this section, the strategies and tactics for building high-converting funnels are gone over in detail, as well as what you really need to do to make your funnel work.
Russell covers the fundamentals of a funnel, stages (and sales funnel phases), and the type of landing pages to utilize, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we learned the value of staying with systems that work. To put it simply, there’s no requirement to reinvent the wheel.
If you’re a business owner and you’re having a hard time to break even, there’s a possibility that you’re making the above mistake.
This prevails with entrepreneurs who are just beginning with their sales funnel. They attempt to re-invent the whole car. What a horrible course to follow when building a business!
The secret here is leveraging other people who currently have an effective funnel and making your offer to their precise customers. Watch on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these aspects to work for you is an invaluable present for your business. It’s rather easy once you understand how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m extremely pleased that I read DotCom Secrets a few years ago (and several times more since that first time to completely comprehend and implement the strategies in my own online business.
It not only opened my eyes to funnels and how to build them but likewise the seven stages that a perfect customer has to go through.
I was familiar with that there are levels of traffic temperature and for that reason, treating them along the very same funnel procedure threatens.
This secret alone is essential to creating the right type of page, offer, and traffic that will lead to sales.
There’s also the pre-framing idea that you require to completely comprehend when producing a funnel– especially if you want visitors and results in trust you more. Well, who doesn’t wish to develop trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets surpasses the normal business guidance. It enters into the specific landing pages you can create in the 7 building phases that we’ve discussed previously.
You get to see 23 of the most efficient building blocks for your sales funnels.
Smart funnel hackers use these building blocks at particular times throughout these exact same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying buyers
- Determining hyperactive buyers for your services and products
When you have actually understood how this works, you can choose which you wish to begin with very first and which one to adhere to in your market. Dotcom Secrets En Français
Secret #12: Frontend Vs. Backend Funnels
Picking the best kind of funnels can be a struggle even for the more advanced marketers. More so, comprehend the funnels that will be served just to certified purchasers (at the backend).
This error isn’t so apparent– but bypassing it can make a difference in your traffic engagement and sales.
Here Russell lays out the procedure he follows when picking a funnel to utilize on the front end of his value ladders, the funnel he utilizes in the factor to consider stage (the middle), and those used for the backend offers.
Secret #13: The Best Bait
I couldn’t contain this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills it all out in this section and exposes the secret that made all his books offer millions.
Just by getting your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your business, specifically if you have a product you’re presently offering online (or perhaps offline).
I indicate if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll understand the secret behind these records.
He emphasizes the power of words and how utilizing a certain WORD can alter your entire business magically. That single word can function as bait.
Despite the market you operate in, what you do, what products you offer, or the business design, this is the part that some effective entrepreneurs would hide from you.
Section Four: Funnels And Scripts
The very first time I read DotCom Secrets, I couldn’t comprehend this section due to the fact that it was special in its method. I needed to read the book once again to understand the point that Russell was making.
As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, in addition to the exact funnel scripts that have assisted him to sell millions of each of his products.
These are split into the Frontend, Middle, and Backend Funnels. Remarkably, you don’t have to deal with these parts due to the fact that there’s an effective suite of software you can utilize to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is important since it reveals what ought to occur once you get your visitors onboard your sales funnel.
You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to build and can benefit eCommerce marketers or entrepreneurs who have Free Plus Shipping offers.
The very first page of the Frontend Funnel starts with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to provide where the product ought to be delivered.
On the second page (step two) of the funnel, the visitor’s charge card details is requested for the shipping and dealing with charge. As soon as the visitor has actually successfully completed the 2nd page– the One-time-offer is next.
Of course, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel efficient. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Deals. The goal of setting up this offer is to assist recover cost and cover the money you spent on advertising or getting the lead.
Here, Russell Brunson shows the practical mechanics involved in this kind of funnel. And he likewise presented an unique script called the Star, Story, Service script which assists to push a cold lead toward your products.
You’ll get to these scripts which are forty-four (44) in number. Dotcom Secrets En Français
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll find how to entice visitors and let them keep spending for a longer time.
But you’re not limited in any way– as there are numerous ways to utilize this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use live or taped presentations to market your services or products on auto-pilot.
Sure enough, you’re offered with the methods and scripts that will make the webinar truly “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a little different. It’s not FREE. It’s a more advanced webinar discussion where your objective is to get people to purchase. It’s “undetectable”– which suggests there’s no pushy or deception included.
You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.
6. Middle Funnel: Product Launch
You use the “Product Introduce” funnel particularly for introducing a new product by sharing a series of videos to offer lots of value to your visitors.
Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Understanding Broker Blueprint), and a host of them use it.
These videos will be persuasive, useful, and amusing– therefore triggering visitors to take action. You’ll discover how to correctly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of selling high-ticket offers utilizing an innovative formula and scripts. If you’re a coach or expert, this funnel is what you need to obtain premium customers. Dotcom Secrets En Français
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is a terrific book if you want to acquire insights, see examples, and read stories that will influence you to build an effective business online or guide you in transitioning from offline to online marketing channels.
So let’s think about the advantages and disadvantages quickly:
- DotCom Secrets is free. Get business-building knowledge without paying cash.
- Improve your business’ relevance using the value ladders and sales funnel strategies and scripts.
- Get secrets to becoming an idea leader in your market.
- Basic strategies that will work for any business model.
- Build relationships and develop connection with your customers.
- You might require to have an existing business to benefit from DotCom Secrets (although it can certainly benefit you if you’re simply beginning as well as long as you implement the info).
- The book is ideal for organizations that leverage online marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the main website. You just have to pay for shipping/handling– $7.95 if you’re based within the US or $14.95 for global.
There you have it, the Free Plus Shipping offer we talked about earlier. As you can see, Russell is a master at executing what he teaches.
If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his site (you just pay for shipping).
DotCom Secrets Upsells
It’s quite easy to DotCom Secrets totally free as I discussed.
It does come with some optional upsells. Let’s go over it, so you understand what to expect.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Bundle.
- One Time Offer # 1: You access to the Audio Books + Benefits.
- One Time Offer # 2: Instant access to the Traffic Secrets Course.
- Thank You Page: You get to the Funnel Builder Secrets (unique discount to get 12 months of ClickFunnels Platinum, which is the greatest plan readily available, and includes whatever Russell and ClickFunnels have to offer, like Actionetics/Follow Up Funnels, Backpack affiliate program, FunnelFlix and much more).
If you’re not all set for any of the upsells, you can disregard them and merely just get the free copy of the DotCom Secrets book, which is still truly important on its own. Dotcom Secrets En Français
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are some of the significant frequently asked questions (Frequently asked questions) I see people inquire about DotCom Secrets prior to they buy.
Q. Where can I purchase the DotCom Secrets book?
A. The book can be bought right here (get the DotComSecrets book free, simply pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, but there is a Kindle version available on Amazon for $10.59 (however you get much more value just getting the book from the DotCom Secrets site straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It could either be a downloadable version or an mp3 version. There’s an Audible version offered on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be registering for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can become a ClickFunnels affiliate after getting the free book.
When somebody purchases any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or merely make some money online every month.
Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you do not have to like it at all. You can select to request for your shipping cost and Russell will refund you quickly. Think what? You can still keep the book.
DotCom Secrets Bonuses
Listed below you’ll find all the details about my bonuses that you’ll get when you get DotCom Secrets through my affiliate link.
My special DotCom Secrets book bonuses are to be revealed soon.
Final Words Dotcom Secrets En Français
The DotCom Secrets book is a bundle of actionable strategies and secrets for beginning and growing a business.
You’ll stumble upon a lot of aha minutes while going through the sections. More importantly, you’re assisted on how to include the principle into my own business.
DotCom Secrets is a playbook. You may need to read it numerous times to get the ‘secrets’ into your head and business. But you don’t need to if you have a strong IQ, which I make sure you do!
All in all, if you’re selling products or services online, I extremely advise that you get a copy of DotCom Secrets for FREE.
I’d like to hear from you. Have you read DotCom Secrets currently or you are fired up to lastly read it? What’s your greatest takeaway from the book? Dotcom Secrets En Français