You must read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Fix That S The Good News
Yes, it’s that powerful. And numerous countless online marketers, leaders, company owner, and market influencers have benefitted exceptionally from the book.
This is an extensive DotCom Secrets review. So get ready to discover brand-new abilities and concepts that will take your marketing skills to the next level.
It’s one of my favorite business books. You may need to read it several times to fully comprehend it. Or simply make it your buddy as you tackle your online lifestyle business experiences.
In the introduction of the book, Russell Brunson assured to keep the book evergreen for several years to come. The objective is to make it relevant to both brand-new and sophisticated online entrepreneurs.
The number of business books do you still find appropriate in this ever-changing world? Even though marketing techniques are continuously changing, the DotCom Secrets book is still incredibly pertinent and beneficial today.
What Is DotCom Secrets
The DotCom Secrets book supplies a detailed procedure for growing an effective business– whether online or offline.
Even though DotCom Secrets was first published in 2015, you’ll discover that most of the strategies that Russell discuss are still effective today.
You’ll get a lots of actionable advice from the book and if you have plans to offer products online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a reference.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his precise words:
” In truth, this is a proven playbook for growing your business with efficient list building and sales/conversion methods, which can be used online and offline.”
This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect road map if you’re wanting to begin a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the best foundation for your business. You’ll certainly get arise from reading it.
To be sincere, DotCom Secrets sounds like a book for building a sustainable online business only.
However do not be constrained by that because the actionable marketing strategies work for both online and offline services. You’re in safe hands if you run a brick-and-mortar business and desire to shift to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, only you can respond to that question. If you wish to start or scale a business and follow a tested ‘shortcut’ that has actually been evaluated by Russell himself, you should read the DotCom Secrets book.
It’s altering lives and I’ve personally discovered it extremely important on my entrepreneurial journey (I’ve read it numerous times). I highly recommend the book.
If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets might not deserve your read. You need to consider another book.
Although, DotCom Secrets provides clever insights and strategies to:
- Existing company owner: If you haven’t started a business at all or have no business concept, the book might not relate to you.
- Product owners: If you have an existing product currently, then you can learn strategies to double and even triple your sales.
- Confident marketers: If you want to take actions that may challenge your idea of business, then you must utilize DotCom Secrets as a reference. Dotcom Secrets Fix That S The Good News
Why Is It a Must-Read Book
You wish to build a business that stands the test of time. You don’t wish to die due to the fact that you lack the skillset, tools, and secrets that have been checked and proven to produce terrific results.
Whether you’re a beginner who’s just getting started or you’re an expert, DotCom Secrets will stroll you through the procedure of starting and growing a successful business.
If you currently have a business, utilize the secrets in the book to scale to amazing levels. Aside from earning money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a relied on and effective book that provides particular, actionable instructions on what you ought to do to fail-proof your business, how to draw in customers, and the secrets to considerably improve your sales.
If you stop working to read DotCom Secrets, you’re still not limited at all. The only challenge, however, is that you’ll miss the opportunity to quickly grow your existing business or grow in a competitive market.
DotCom Secrets vs Expert Secrets
Sure, there are some distinctions between Expert Secrets. Both books are relevant to, lifestyle entrepreneurs, business owners, and online marketers– given that they complement each other and attend to starting and growing a successful business.
DotCom Secrets lays out a step-by-step process to efficiently structure your business. You get to learn how to deliver your message and interact value in a way that makes individuals want to pay you.
Expert Secrets offers actionable examples, illustrations, and stories that help you discover your voice, build a loyal fan base, and make money to share messages that will alter somebody else’s life.
Both books are recommended to entrepreneur who want to become more successful in their industries. Entrepreneurs are developed to see opportunities in competitors instead of discomfort.
In Russell’s third and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting loads of traffic as the title of the book recommends).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is arranged into 5 sections similar to Expert Secrets that outlines the simple marketing procedures and how to implement them. Dotcom Secrets Fix That S The Good News
Section One: Ladders and Funnels
Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing secrets. Let’s discuss them:
Secret #1: The Secret Formula
First, you require to have a complete understanding of where you want your business. How does this understanding assist your customers and clients?
This will help you to serve them better– instead of looking for out their pain points, how desperate they need solutions, and what they’re willing to pay.
In the secret formula, four basic questions were described in a step-by-step order inside the DotCom Secrets book:
- Who are your dream clients?
- How do you find them?
- How do you attract them without being aggressive?
- What advantage will they obtain from your business?
You’ll find answers to these concerns and more in the first secret.
Secret #2: The Value Ladder
Value is essential when it comes to building a sustainable business. If there’s no value, customers and clients will leave.
That’s why Russell invested a ton of time to dissect the actions that you need to follow to browse your dream customer from taking the “bait” (starting point of your ladder) to where they want to be.
This secret is described as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not just make more cash, however you’ll also provide your customers with a more tailored service. They’ll like you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic takes place. It resembles an epiphany that alters everything you already know about growing a successful business. You’ll get going with building out your own sales funnel and the psychology behind a profitable funnel.
It surpasses the product you’re offering or how they’re priced. There’s a lot more …
You require to have a total value ladder in place. It resembles your infallible system for making sales on auto-pilot. You might not have the ability to build a high-converting sales funnel if you don’t have an efficient value adder mapped out.
The sales funnel is essential and has changed the method business owners and services approach sales online.
It works due to the fact that it considers the customers’ behaviors– and moves them through the different actions of your value ladder until they’re ready to purchase your product– voluntarily. Dotcom Secrets Fix That S The Good News
Secret #4: How To Find Your Dream Customers
You have a target market. Regrettably, you may not know how to identify or serve them. That’s why knowing how to specify your target market is very important.
This secret describes where your target audience (i.e., customers who are ready to purchase your product) is investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and have a look at your page.
Every online business owner needs to find out and master these strategies. Russell makes it simple in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Generating traffic to a landing page or website is a continuous battle for the majority of people. It’s perhaps the most overwhelming element of running a successful online business.
Do you really understand how traffic operates in the online marketing area? If you aren’t confident in your traffic generation proficiency, Russell has the answers.
He shows you the best type of traffic that you need to focus on and how it can transform your business. The kind of traffic consists of:
- Traffic we manage
- The traffic we don’t control
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes associated with building an audience by leveraging advanced personal branding methods, and the secrets to communicating well with your audience that will cause a sale.
Make certain you do not avoid this section while checking out DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a positive and appealing character.
Why do you think people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive fans?
As a business owner, you can’t go wrong when you finally establish an attractive character. When you achieve success at it, it implies you can include more competent customers to your email list and launch a successful product that people are willing and all set to purchase right away.
In developing that appealing character, Russell Brunson specifies the three parts you need to keep in check, which is split into 3 (3) classifications:
- The Elements
- The Identity
DotCom Secrets reveals you how to develop an attractive character utilizing these elements and their elements, and identify the very best way to interact your fascinating stories that will get the sales can be found in. Dotcom Secrets Fix That S The Good News
Secret #7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s everything about producing a bond and a sort of connection between the Appealing Character and the target audience through a traffic source we own. Email.
The Soap Opera Sequence comprises a series of e-mail series that assist to link and establish an immediate relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Insanity) for developing the Daytime Drama Email Sequence.
Russell out of his great heart also shares the EXACT 5 e-mail templates that have assisted him to transition into an Appealing Character and a desired web marketer.
The Daytime drama Series works because it takes advantage of giving value to your subscribers. This ‘value’ paired with an alluring open story hooks them the moment they read your first email and they’ll anticipate the next one.
The days of boring email sequences are over. Don’t just delight in daytime soap on TV, it’s time to anecdotally use them in your e-mail messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers pleased to speak with you every day is utilizing the Seinfeld email format.”
So what’s the Seinfeld format everything about?
It’s an e-mail style that develops excitement in your readers. It ‘d entertain them and trigger them to buy from you.
It leverages the power of storytelling. But this time, you’re being imaginative in sharing your life and appropriate stories happening with/around you– stories they can quickly get in touch with. You ought to be strategic and purposeful about it anyways.
You want to be able to lead ideal customers back to your offer. This may look basic however it’s effective!
Russell also offers good examples and composed design templates to accelerate the procedure when you’re sending Seinfeld emails. Dotcom Secrets Fix That S The Good News
Section Three: Funnelology
In this section, the strategies and techniques for building high-converting funnels are talked about in detail, in addition to what you really must do to make your funnel work.
Russell covers the principles of a funnel, phases (and sales funnel phases), and the type of landing pages to utilize, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the significance of staying with systems that work. In other words, there’s no requirement to transform the wheel.
If you’re a company owner and you’re struggling to break even, there’s an opportunity that you’re making the above error.
This is common with entrepreneurs who are just starting with their sales funnel. They attempt to re-invent the entire car. What an awful path to follow when building a business!
The secret here is leveraging other people who currently have an effective funnel and making your offer to their precise customers. Watch on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these aspects to work for you is an invaluable present for your business. It’s rather easy once you understand how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m extremely happy that I read DotCom Secrets a few years ago (and several times more because that first time to completely understand and implement the strategies in my own online business.
It not only opened my eyes to funnels and how to build them however also the seven stages that a perfect customer has to go through.
I learnt more about that there are levels of traffic temperature level and therefore, treating them along the same funnel procedure is dangerous.
This secret alone is basic to creating the ideal type of page, offer, and traffic that will cause sales.
There’s also the pre-framing principle that you require to totally understand when developing a funnel– especially if you want visitors and results in trust you more. Well, who doesn’t wish to establish trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets surpasses the typical business recommendations. It goes into the particular landing pages you can develop in the 7 building phases that we’ve gone over earlier.
You get to see 23 of the most reliable building blocks for your sales funnels.
Smart funnel hackers use these foundation at particular times during these same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying purchasers
- Identifying hyperactive buyers for your products and services
Once you have actually comprehended how this works, you can decide which you wish to begin with very first and which one to adhere to in your market. Dotcom Secrets Fix That S The Good News
Secret #12: Frontend Vs. Backend Funnels
Choosing the ideal kind of funnels can be a battle even for the more advanced marketers. More so, understand the funnels that will be served just to certified buyers (at the backend).
This error isn’t so obvious– but bypassing it can make a difference in your traffic engagement and sales.
Here Russell details the procedure he follows when choosing a funnel to use on the front end of his value ladders, the funnel he utilizes in the consideration stage (the middle), and those utilized for the backend offers.
Secret #13: The Best Bait
I could not include this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills it all out in this section and exposes the secret that made all his books sell millions.
Simply by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have a number of “Aha-Moments” that will change your business, particularly if you have a product you’re currently selling online (or even offline).
I imply if you can buy your free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.
He stresses the power of words and how using a specific WORD can change your whole business amazingly. That single word can act as bait.
Despite the market you operate in, what you do, what products you offer, or business design, this is the part that some effective business owners would hide from you.
Section Four: Funnels And Scripts
The very first time I read DotCom Secrets, I could not comprehend this section due to the fact that it was unique in its method. I had to read the book once again to understand the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, along with the precise funnel scripts that have assisted him to sell countless each of his products.
These are split into the Frontend, Middle, and Backend Funnels. Interestingly, you don’t need to battle with these parts since there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is essential since it reveals what need to take place as soon as you get your visitors onboard your sales funnel.
You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s basic to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping offers.
The first page of the Frontend Funnel starts with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product should be delivered.
On the second page (step 2) of the funnel, the visitor’s charge card info is asked for the shipping and managing charge. As soon as the visitor has successfully filled out the second page– the One-time-offer is next.
Naturally, you’re not left alone as there are scripts you will use to make this whole 2-step free shipping funnel efficient. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the exact same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Offers. The goal of establishing this offer is to assist break even and cover the money you spent on marketing or getting the lead.
Here, Russell Brunson reveals the practical mechanics associated with this type of funnel. And he likewise presented a distinct script called the Star, Story, Service script which assists to nudge a cold lead towards your products.
You’ll gain access to these scripts which are forty-four (44) in number. Dotcom Secrets Fix That S The Good News
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to lure visitors and let them keep paying for a longer time.
You’re not restricted in any method– as there are many methods to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and likewise the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize live or documented presentations to market your product and services on auto-pilot.
Sure enough, you’re provided with the methods and scripts that will make the webinar truly “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a bit different. It’s not FREE. It’s an advanced webinar presentation where your objective is to get individuals to purchase. But it’s “undetectable”– which indicates there’s no aggressive or deception included.
You’ll also access the scripts for this upgraded version of Perfect Webinar.
6. Middle Funnel: Product Launch
You use the “Product Launch” funnel specifically for releasing a brand-new product by sharing a series of videos to provide lots of value to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Understanding Broker Blueprint), and a host of them utilize it.
These videos will be persuasive, useful, and entertaining– therefore causing visitors to take action. You’ll discover how to correctly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of selling high-ticket deals using an advanced formula and scripts. If you’re a coach or specialist, this funnel is what you need to obtain premium clients. Dotcom Secrets Fix That S The Good News
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is an excellent book if you want to get insights, see examples, and read stories that will inspire you to build an effective business online or guide you in transitioning from offline to online marketing channels.
So let’s consider the benefits and drawbacks quickly:
- DotCom Secrets is free. Get business-building knowledge without paying cash.
- Enhance your business’ relevance using the value ladders and sales funnel strategies and scripts.
- Get secrets to becoming a thought leader in your industry.
- Simple strategies that will work for any business model.
- Build relationships and develop rapport with your customers.
- You may require to have an existing business to gain from DotCom Secrets (although it can certainly benefit you if you’re just beginning in addition to long as you carry out the info).
- The book is ideal for companies that take advantage of internet marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the official site. You just have to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.
There you have it, the Free Plus Shipping offer we talked about previously. As you can see, Russell is a master at executing what he teaches.
If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his site (you simply pay for shipping).
DotCom Secrets Upsells
It’s quite simple to DotCom Secrets for free as I pointed out.
But it does feature some optional upsells. Let’s go over it, so you understand what to anticipate.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Package.
- One Time Offer # 1: You gain access to the Audio Books + Benefits.
- One Time Offer # 2: Instant access to the Traffic Secrets Course.
- Thank You Page: You get to the Funnel Builder Secrets (unique discount to get 12 months of ClickFunnels Platinum, which is the highest plan available, and consists of everything Russell and ClickFunnels need to offer, like Actionetics/Follow Up Funnels, Knapsack affiliate program, FunnelFlix and much more).
If you’re not ready for any of the upsells, you can neglect them and merely just get the free copy of the DotCom Secrets book, which is still truly valuable by itself. Dotcom Secrets Fix That S The Good News
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are some of the significant frequently asked questions (FAQs) I see people inquire about DotCom Secrets before they buy.
Q. Where can I purchase the DotCom Secrets book?
A. The book can be purchased right here (get the DotComSecrets book free, just pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle variation available on Amazon for $10.59 (however you get far more value simply getting the book from the DotCom Secrets site straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It might either be a downloadable variation or an mp3 variation. There’s an Audible variation offered on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be registering for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can end up being a ClickFunnels affiliate after getting the free book.
When somebody buys any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or simply make some money online each month.
Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you do not have to enjoy it at all. You can choose to ask for your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.
DotCom Secrets Bonuses
Below you’ll find all the details about my bonuses that you’ll get when you get DotCom Secrets through my affiliate link.
My special DotCom Secrets book bonuses are to be revealed soon.
Final Words Dotcom Secrets Fix That S The Good News
The DotCom Secrets book is a package of actionable strategies and secrets for starting and growing a business.
You’ll stumble upon a lot of aha minutes while going through the areas. You’re guided on how to integrate the idea into my own business.
DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and business. You do not have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re offering products or services online, I extremely advise that you get a copy of DotCom Secrets totally free.
I’d love to hear from you. Have you read DotCom Secrets currently or you are fired up to finally read it? What’s your greatest takeaway from the book? Dotcom Secrets Fix That S The Good News