You need to read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Goodreads
Yes, it’s that powerful. And hundreds of countless online marketers, leaders, entrepreneur, and market influencers have actually benefitted exceptionally from the book.
This is a detailed DotCom Secrets review. Get all set to find out brand-new skills and concepts that will take your marketing abilities to the next level.
It’s one of my favorite business books. You may have to read it multiple times to fully understand it. Or just make it your companion as you go about your online way of life business experiences.
In the introduction of the book, Russell Brunson promised to keep the book evergreen for years to come. The objective is to make it appropriate to both new and sophisticated online business owners.
The number of business books do you still find relevant in this ever-changing world? Although marketing strategies are continuously altering, the DotCom Secrets book is still extremely appropriate and useful today.
What Is DotCom Secrets
The DotCom Secrets book provides a detailed procedure for growing a successful business– whether online or offline.
Despite The Fact That DotCom Secrets was first released in 2015, you’ll discover that most of the strategies that Russell discuss are still effective today.
You’ll get a ton of actionable suggestions from the book and if you have plans to sell products online or you’re currently at it, you need to get a copy of DotCom Secrets and keep it as a reference.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:
” In truth, this is a proven playbook for growing your business with efficient list building and sales/conversion methods, which can be used online and offline.”
This is an effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re seeking to begin a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the right building blocks for your business. You’ll certainly get arise from reading it.
To be truthful, DotCom Secrets sounds like a book for building a sustainable online business only.
Don’t be constrained by that due to the fact that the actionable marketing strategies work for both online and offline organizations. So you’re in safe hands if you run a brick-and-mortar business and wish to transition to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, only you can respond to that concern. If you want to start or scale a business and follow a proven ‘shortcut’ that has actually been checked by Russell himself, you ought to read the DotCom Secrets book.
It’s changing lives and I’ve personally discovered it super important on my entrepreneurial journey (I’ve read it numerous times). I extremely advise the book.
If you ‘d rather play cool and attempt to figure it out by yourself, then DotCom Secrets may not deserve your read. You ought to think about another book.
DotCom Secrets offers clever insights and strategies to:
- Existing entrepreneur: If you have not started a business at all or have no business idea, the book might not relate to you.
- Product owners: If you have an existing product already, then you can discover strategies to double and even triple your sales.
- Positive marketers: If you’re willing to take actions that may challenge your idea of business, then you need to utilize DotCom Secrets as a recommendation. Dotcom Secrets Goodreads
Why Is It a Must-Read Book
You wish to build a business that stands the test of time. You do not wish to fizzle out because you do not have the skillset, tools, and secrets that have actually been tested and proven to produce great outcomes.
Whether you’re a beginner who’s just getting began or you’re an expert, DotCom Secrets will walk you through the process of beginning and growing a profitable business.
If you already have a business, utilize the secrets in the book to scale to unbelievable levels. Aside from earning money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and powerful book that provides specific, actionable instructions on what you must do to fail-proof your business, how to attract customers, and the secrets to considerably enhance your sales.
If you stop working to read DotCom Secrets, you’re still not limited at all. The only obstacle, however, is that you’ll miss the chance to rapidly grow your existing business or prosper in a competitive industry.
DotCom Secrets vs Expert Secrets
Sure, there are some distinctions in between Expert Secrets. Both books pertain to, lifestyle business owners, business owners, and online marketers– given that they complement each other and attend to beginning and growing a successful business.
DotCom Secrets outlines a detailed process to efficiently structure your business. You get to find out how to deliver your message and interact value in such a way that makes people want to pay you.
Expert Secrets offers actionable examples, illustrations, and stories that assist you find your voice, build a faithful fan base, and get paid to share messages that will change someone else’s life.
Both books are suggested to company owner who wish to become more successful in their industries. Business owners are built to see chances in competitors instead of discomfort.
In Russell’s third and brand name brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting heaps of traffic as the title of the book recommends).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is arranged into 5 areas similar to Expert Secrets that details the basic marketing processes and how to execute them. Dotcom Secrets Goodreads
Section One: Ladders and Funnels
Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He also exposes five (5) marketing secrets. Let’s go over them:
Secret #1: The Secret Formula
You need to have a complete understanding of where you desire your business. How does this understanding help your customers and customers?
This will help you to serve them much better– instead of searching for out their discomfort points, how desperate they need services, and what they want to pay.
In the secret formula, 4 basic questions were described in a step-by-step order inside the DotCom Secrets book:
- Who are your dream clients?
- How do you find them?
- How do you attract them without being aggressive?
- What advantage will they receive from your business?
You’ll discover answers to these concerns and more in the very first secret.
Secret #2: The Value Ladder
Value is crucial when it pertains to building a sustainable business. If there’s no value, customers and customers will leave.
That’s why Russell invested a ton of time to dissect the actions that you require to follow to browse your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.
This secret is described as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not just make more money, however you’ll also supply your customers with a more personalized option. They’ll like you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic happens. It resembles a surprise that alters everything you currently know about growing a rewarding business. You’ll get started with building out your own sales funnel and the psychology behind a profitable funnel.
It surpasses the product you’re selling or how they’re priced. There’s a lot more …
You need to have a complete value ladder in place. It resembles your foolproof system for making sales on auto-pilot. You might not be able to build a high-converting sales funnel if you do not have a reliable value adder mapped out.
The sales funnel is essential and has changed the way entrepreneurs and companies approach sales online.
It works since it considers the customers’ behaviors– and moves them through the different actions of your value ladder till they’re ready to purchase your product– voluntarily. Dotcom Secrets Goodreads
Secret #4: How To Find Your Dream Customers
You have a target market. Regrettably, you might not know how to determine or serve them. That’s why understanding how to define your target audience is necessary.
This secret outlines where your target audience (i.e., customers who are ready to purchase your product) is spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and have a look at your page.
Every online business owner requires to find out and master these strategies. Russell makes it simple in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Getting traffic to a landing page or site is a continuous battle for the majority of people. It’s probably the most complicated element of running an effective online business.
Do you really comprehend how traffic works in the online marketing area? If you aren’t positive in your traffic generation expertise, Russell has the responses.
He reveals you the very best type of traffic that you should focus on and how it can change your business. The kind of traffic consists of:
- Traffic we manage
- The traffic we do not control
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes involved in building an audience by leveraging advanced individual branding tactics, and the secrets to communicating well with your audience that will result in a sale.
Ensure you do not skip this section while reading DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a positive and appealing character.
Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have enormous followers?
As a business owner, you can’t go wrong when you finally establish an appealing character. When you’re successful at it, it implies you can add more competent customers to your email list and release an effective product that individuals want and ready to buy immediately.
In developing that attractive character, Russell Brunson defines the three parts you should keep in check, which is divided into 3 (3) classifications:
- The Elements
- The Identity
DotCom Secrets shows you how to create an appealing character using these elements and their components, and determine the very best way to interact your captivating stories that will get the sales can be found in. Dotcom Secrets Goodreads
Secret #7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of rapport between the Attractive Character and the target market by means of a traffic source we own. Email.
The Daytime soap Sequence consists of a series of e-mail sequences that assist to link and develop an instant relationship in between you and the person reading your email. Russell credits Andre Chaperon (developer of Autoresponder Madness) for developing the Daytime Drama Email Series.
Russell out of his good heart also shares the EXACT five e-mail design templates that have actually helped him to transition into an Appealing Character and a sought-after internet marketer.
The Daytime drama Sequence works since it takes advantage of giving value to your subscribers. This ‘value’ paired with an irresistible open storyline hooks them the moment they read your first email and they’ll anticipate the next one.
The days of boring email sequences are over. Do not simply delight in daytime drama on television, it’s time to anecdotally use them in your email messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers happy to hear from you every day is utilizing the Seinfeld e-mail format.”
So what’s the Seinfeld format all about?
It’s an email design that constructs excitement in your readers. It ‘d amuse them and cause them to purchase from you.
It leverages the power of storytelling. However this time, you’re being creative in sharing your life and relevant stories happening with/around you– stories they can quickly connect with. You ought to be strategic and purposeful about it anyways.
You want to have the ability to lead perfect customers back to your offer. This may look basic but it’s effective nevertheless!
Russell likewise provides good examples and written templates to speed up the process when you’re sending Seinfeld e-mails. Dotcom Secrets Goodreads
Section Three: Funnelology
In this section, the strategies and strategies for building high-converting funnels are talked about in detail, along with what you truly ought to do to make your funnel work.
Russell covers the principles of a funnel, phases (and sales funnel phases), and the type of landing pages to use, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we learned the significance of staying with systems that work. Simply put, there’s no requirement to transform the wheel.
If you’re a company owner and you’re having a hard time to recover cost, there’s an opportunity that you’re making the above mistake.
This prevails with entrepreneurs who are simply starting with their sales funnel. They try to re-invent the entire vehicle. What an awful course to follow when building a business!
The secret here is leveraging other people who already have an effective funnel and making your offer to their specific customers. Keep an eye on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Understanding how to reverse all these elements to work for you is a valuable gift for your business. It’s quite easy once you comprehend how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m really glad that I read DotCom Secrets a couple of years ago (and several times more since that very first time to completely comprehend and execute the strategies in my own online business.
It not only opened my eyes to funnels and how to build them but likewise the seven stages that a perfect customer needs to go through.
I got to know that there are levels of traffic temperature level and for that reason, treating them along the same funnel process is dangerous.
This secret alone is fundamental to developing the best type of page, offer, and traffic that will cause sales.
There’s likewise the pre-framing principle that you need to totally comprehend when developing a funnel– specifically if you desire visitors and causes trust you more. Well, who doesn’t wish to develop trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets exceeds the common business advice. It enters into the specific landing pages you can produce in the 7 building stages that we’ve gone over earlier.
You get to see 23 of the most effective building blocks for your sales funnels.
Smart funnel hackers use these foundation at particular times throughout these very same four stages of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying purchasers
- Determining hyperactive buyers for your services and products
As soon as you have actually comprehended how this works, you can choose which you wish to start with first and which one to stick to in your market. Dotcom Secrets Goodreads
Secret #12: Frontend Vs. Backend Funnels
Choosing the ideal kind of funnels can be a struggle even for the more advanced marketers. More so, comprehend the funnels that will be served only to qualified buyers (at the backend).
This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.
Here Russell lays out the procedure he follows when choosing a funnel to utilize on the front end of his value ladders, the funnel he uses in the consideration phase (the middle), and those utilized for the backend offers.
Secret #13: The Best Bait
I could not include this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills all of it out in this section and exposes the secret that made all his books offer millions.
Just by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your business, especially if you have a product you’re presently selling online (and even offline).
I suggest if you can buy your free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.
He highlights the power of words and how utilizing a particular WORD can alter your whole business amazingly. That single word can function as bait.
Despite the industry you operate in, what you do, what products you offer, or the business model, this is the part that some successful entrepreneurs would hide from you.
Section Four: Funnels And Scripts
The first time I read DotCom Secrets, I couldn’t grasp this section because it was special in its way. I had to read the book once again to comprehend the point that Russell was making.
As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other business, as well as the specific funnel scripts that have assisted him to sell millions of each of his products.
These are divided into the Frontend, Middle, and Backend Funnels. Interestingly, you do not have to deal with these parts due to the fact that there’s an effective suite of software you can utilize to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is important because it shows what must happen as soon as you get your visitors onboard your sales funnel.
You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping offers.
The first page of the Frontend Funnel starts with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to provide where the product needs to be delivered.
On the 2nd page (step two) of the funnel, the visitor’s charge card information is requested for the shipping and managing charge. Once the visitor has actually successfully submitted the second page– the One-time-offer is next.
Naturally, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel reliable. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Deals. The goal of establishing this offer is to assist recover cost and cover the cash you spent on marketing or getting the lead.
Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he also introduced a special script called the Star, Story, Option script which assists to push a cold lead towards your products.
You’ll access to these scripts which are forty-four (44) in number. Dotcom Secrets Goodreads
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll find how to lure visitors and let them keep spending for a longer time.
However you’re not limited in any way– as there are many ways to utilize this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and also the first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to use live or recorded discussions to market your products or services on autopilot.
Sure enough, you’re provided with the methods and scripts that will make the webinar truly “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a bit various. It’s not FREE. It’s an advanced webinar presentation where your objective is to get individuals to purchase. It’s “unnoticeable”– which indicates there’s no pushy or deceptiveness involved.
You’ll likewise access the scripts for this upgraded variation of Perfect Webinar.
6. Middle Funnel: Product Launch
You utilize the “Product Release” funnel specifically for launching a brand-new product by sharing a series of videos to provide tons of value to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Understanding Broker Blueprint), and a host of them use it.
These videos will be convincing, handy, and amusing– therefore causing visitors to do something about it. You’ll discover how to properly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of selling high-ticket deals using a sophisticated formula and scripts. If you’re a coach or consultant, this funnel is what you require to get premium customers. Dotcom Secrets Goodreads
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is a fantastic book if you want to acquire insights, see examples, and read stories that will motivate you to build an effective business online or guide you in transitioning from offline to internet marketing channels.
So let’s think about the pros and cons quickly:
- DotCom Secrets is free. Get business-building knowledge without paying money.
- Improve your business’ importance utilizing the value ladders and sales funnel strategies and scripts.
- Get secrets to becoming a thought leader in your industry.
- Easy strategies that will work for any business design.
- Build relationships and establish relationship with your customers.
- You might require to have an existing business to take advantage of DotCom Secrets (although it can definitely benefit you if you’re just starting out in addition to long as you carry out the info).
- The book is perfect for companies that take advantage of internet marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the official site. You just have to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.
There you have it, the Free Plus Shipping offer we discussed earlier. As you can see, Russell is a master at implementing what he teaches.
If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his website (you simply pay for shipping).
DotCom Secrets Upsells
It’s quite simple to DotCom Secrets totally free as I mentioned.
However it does come with some optional upsells. Let’s review it, so you know what to anticipate.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Bundle.
- One Time Offer # 1: You access to the Audio Books + Bonuses.
- One Time Offer # 2: Immediate access to the Traffic Secrets Course.
- Thank You Page: You get to the Funnel Builder Secrets (unique discount to get 12 months of ClickFunnels Platinum, which is the greatest plan available, and consists of everything Russell and ClickFunnels have to offer, like Actionetics/Follow Up Funnels, Backpack affiliate program, FunnelFlix and much more).
If you’re not prepared for any of the upsells, you can neglect them and merely just get the free copy of the DotCom Secrets book, which is still actually important on its own. Dotcom Secrets Goodreads
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are a few of the major frequently asked questions (FAQs) I see people inquire about DotCom Secrets before they buy.
Q. Where can I buy the DotCom Secrets book?
A. The book can be purchased right here (get the DotComSecrets book free, simply pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, but there is a Kindle version offered on Amazon for $10.59 (but you get far more value simply getting the book from the DotCom Secrets website straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It might either be a downloadable variation or an mp3 variation. There’s an Audible variation offered on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be signing up for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can become a ClickFunnels affiliate after getting the free book.
When someone purchases any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or merely make some additional money online every month.
Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you do not need to enjoy it at all. You can select to request for your shipping cost and Russell will reimburse you quickly. Think what? You can still keep the book.
DotCom Secrets Bonuses
Listed below you’ll find all the information about my bonuses that you’ll get when you get DotCom Secrets by means of my affiliate link.
My special DotCom Secrets book bonuses are to be announced soon.
Final Words Dotcom Secrets Goodreads
The DotCom Secrets book is a bundle of actionable strategies and secrets for starting and growing a business.
You’ll discover a lot of aha minutes while going through the sections. More notably, you’re directed on how to include the idea into my own business.
DotCom Secrets is a playbook. You may have to read it numerous times to get the ‘secrets’ into your head and business. You don’t have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling products or services online, I extremely advise that you get a copy of DotCom Secrets for FREE.
I’d enjoy to speak with you. Have you read DotCom Secrets currently or you are fired up to lastly read it? What’s your biggest takeaway from the book? Dotcom Secrets Goodreads