You should read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Paperback
Yes, it’s that effective. And numerous countless online marketers, leaders, business owners, and market influencers have benefitted tremendously from the book.
This is a comprehensive DotCom Secrets review. Get prepared to learn new abilities and concepts that will take your marketing skills to the next level.
It’s one of my preferred business books. You may have to read it several times to fully grasp it. Or simply make it your companion as you go about your online way of life business experiences.
In the intro of the book, Russell Brunson guaranteed to keep the book evergreen for years to come. The goal is to make it pertinent to both new and innovative online entrepreneurs.
The number of business books do you still discover appropriate in this ever-changing world? Although marketing strategies are constantly changing, the DotCom Secrets book is still incredibly relevant and helpful today.
What Is DotCom Secrets
The DotCom Secrets book provides a step-by-step process for growing an effective business– whether online or offline.
Even though DotCom Secrets was first released in 2015, you’ll discover that most of the strategies that Russell talks about are still efficient today.
You’ll get a lots of actionable advice from the book and if you have plans to sell products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a reference.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:
” In truth, this is a proven playbook for growing your company with effective list building and sales/conversion methods, which can be utilized online and offline.”
This is an effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re wanting to start a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal foundation for your business. You’ll absolutely get arise from reading it.
To be sincere, DotCom Secrets sounds like a book for building a sustainable online business only.
Don’t be constrained by that due to the fact that the actionable marketing strategies work for both online and offline companies. You’re in safe hands if you run a brick-and-mortar business and desire to transition to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, only you can address that question. If you wish to start or scale a business and follow a tested ‘faster way’ that has been tested by Russell himself, you need to read the DotCom Secrets book.
It’s changing lives and I’ve personally discovered it incredibly important on my entrepreneurial journey (I’ve read it a number of times). I extremely suggest the book.
If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets might not be worth your read. You need to think about another book.
Although, DotCom Secrets offers wise insights and strategies to:
- Existing business owners: If you haven’t begun a business at all or have no business concept, the book might not be relevant to you.
- Product owners: If you have an existing product currently, then you can discover strategies to double or even triple your sales.
- Confident marketers: If you want to take steps that may challenge your concept of business, then you ought to use DotCom Secrets as a referral. Dotcom Secrets Paperback
Why Is It a Must-Read Book
You wish to build a business that stands the test of time. You do not wish to die due to the fact that you lack the skillset, tools, and secrets that have actually been checked and proven to produce great outcomes.
Whether you’re a newbie who’s simply getting began or you’re an expert, DotCom Secrets will walk you through the process of beginning and growing a successful business.
If you already have a business, utilize the secrets in the book to scale to astounding levels. Aside from generating income, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a relied on and powerful book that provides particular, actionable directions on what you should do to fail-proof your business, how to bring in customers, and the secrets to considerably increase your sales.
If you stop working to read DotCom Secrets, you’re still not limited at all. The only obstacle, though, is that you’ll miss the opportunity to rapidly grow your existing business or prosper in a competitive market.
DotCom Secrets vs Expert Secrets
Sure, there are some differences between Expert Secrets. Both books are relevant to, way of life business owners, business owners, and online marketers– considering that they complement each other and provide for beginning and growing a successful business.
DotCom Secrets describes a detailed procedure to effectively structure your business. You get to learn how to deliver your message and interact value in such a way that makes people want to pay you.
Expert Secrets provides actionable examples, illustrations, and stories that help you find your voice, build a faithful fan base, and get paid to share messages that will change someone else’s life.
Both books are recommended to entrepreneur who wish to end up being more effective in their markets. Entrepreneurs are built to see opportunities in competition instead of discomfort.
In Russell’s third and brand brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting tons of traffic as the title of the book suggests).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is organized into 5 areas just like Expert Secrets that lays out the basic marketing processes and how to implement them. Dotcom Secrets Paperback
Section One: Ladders and Funnels
Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes 5 (5) marketing secrets. Let’s review them:
Secret #1: The Secret Formula
First, you need to have a full understanding of where you want your business. How does this understanding help your customers and customers?
This will help you to serve them much better– instead of searching for out their pain points, how desperate they require options, and what they want to pay.
In the secret formula, four simple concerns were detailed in a detailed order inside the DotCom Secrets book:
- Who are your dream customers?
- How do you discover them?
- How do you attract them without being aggressive?
- What advantage will they receive from your business?
You’ll find answers to these questions and more in the first secret.
Secret #2: The Value Ladder
Value is essential when it concerns building a sustainable business. If there’s no value, customers and customers will leave.
That’s why Russell invested a lots of time to dissect the actions that you require to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.
This secret is described as “taking them through your value ladder.”
When you successfully structure the value ladder, you’ll not just make more money, but you’ll also provide your customers with a more tailored option. They’ll enjoy you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic takes place. It’s like an epiphany that changes everything you already know about growing a rewarding business. You’ll get going with building out your own sales funnel and the psychology behind a profitable funnel.
It exceeds the product you’re offering or how they’re priced. There’s a lot more …
You require to have a total value ladder in place. It resembles your foolproof system for making sales on auto-pilot. You may not have the ability to build a high-converting sales funnel if you do not have a reliable value adder drawn up.
The sales funnel is very important and has altered the method business owners and companies approach sales online.
It works because it takes into account the customers’ behaviors– and moves them through the various actions of your value ladder until they’re ready to acquire your product– voluntarily. Dotcom Secrets Paperback
Secret #4: How To Find Your Dream Customers
You have a target market. You may not know how to recognize or serve them. That’s why knowing how to specify your target audience is very important.
This secret lays out where your target audience (i.e., customers who are ready to purchase your product) is investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.
Every online entrepreneur needs to discover and master these strategies. Russell makes it easy in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Generating traffic to a landing page or website is a constant struggle for many people. It’s perhaps the most overwhelming aspect of running a successful online business.
Do you really comprehend how traffic operates in the online marketing area? If you aren’t positive in your traffic generation proficiency, Russell has the answers.
He reveals you the very best type of traffic that you ought to pay attention to and how it can change your business. The type of traffic includes:
- Traffic we control
- The traffic we do not manage
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes involved in building an audience by leveraging advanced individual branding techniques, and the secrets to interacting well with your audience that will cause a sale.
Ensure you don’t skip this section while reading DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a confident and attractive character.
Why do you believe people like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge followers?
As a company owner, you can’t go wrong when you lastly develop an attractive character. When you achieve success at it, it implies you can add more certified customers to your e-mail list and release an effective product that individuals want and all set to acquire right away.
In producing that attractive character, Russell Brunson specifies the 3 components you need to keep in check, which is divided into three (3) classifications:
- The Elements
- The Identity
DotCom Secrets reveals you how to create an attractive character utilizing these components and their aspects, and identify the very best way to communicate your fascinating stories that will get the sales being available in. Dotcom Secrets Paperback
Secret #7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s everything about developing a bond and a sort of relationship in between the Attractive Character and the target market via a traffic source we own. Email.
The Daytime drama Series makes up a series of e-mail series that assist to connect and establish an instant relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Madness) for developing the Daytime Drama Email Sequence.
Russell out of his excellent heart likewise shares the EXACT five e-mail design templates that have actually helped him to shift into an Appealing Character and a desired internet marketer.
The Daytime drama Sequence works since it profits from giving value to your subscribers. This ‘value’ paired with an irresistible open storyline hooks them the moment they read your very first email and they’ll eagerly anticipate the next one.
The days of boring e-mail series are over. Don’t just delight in soap operas on TV, it’s time to anecdotally use them in your email messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers delighted to hear from you every day is using the Seinfeld email format.”
So what’s the Seinfeld format all about?
It’s an email design that constructs excitement in your readers. It ‘d amuse them and trigger them to purchase from you.
It leverages the power of storytelling. However this time, you’re being creative in sharing your life and appropriate stories happening with/around you– stories they can easily connect with. You need to be strategic and purposeful about it anyways.
You wish to have the ability to lead ideal customers back to your offer. This might look easy but it’s powerful nonetheless!
Russell likewise supplies good examples and written templates to speed up the process when you’re sending Seinfeld e-mails. Dotcom Secrets Paperback
Section Three: Funnelology
In this section, the strategies and techniques for building high-converting funnels are talked about in detail, along with what you truly ought to do to make your funnel work.
Russell covers the principles of a funnel, stages (and sales funnel stages), and the kind of landing pages to utilize, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the value of adhering to systems that work. To put it simply, there’s no requirement to reinvent the wheel.
If you’re an entrepreneur and you’re having a hard time to break even, there’s an opportunity that you’re making the above error.
This prevails with entrepreneurs who are just beginning with their sales funnel. They attempt to re-invent the whole car. What an awful course to follow when building a business!
The secret here is leveraging other individuals who already have a successful funnel and making your offer to their specific customers. Watch on the:
- Ad copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these elements to work for you is an invaluable gift for your business. It’s quite simple once you understand how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m really grateful that I read DotCom Secrets a few years ago (and numerous times more because that very first time to totally comprehend and implement the strategies in my own online business.
It not just opened my eyes to funnels and how to build them but also the 7 stages that an ideal customer needs to go through.
I learnt more about that there are levels of traffic temperature level and therefore, treating them along the same funnel procedure is dangerous.
This secret alone is fundamental to producing the ideal type of page, offer, and traffic that will lead to sales.
There’s also the pre-framing concept that you need to totally comprehend when producing a funnel– especially if you desire visitors and leads to trust you more. Well, who does not wish to develop trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets goes beyond the normal business suggestions. It goes into the specific landing pages you can produce in the 7 building phases that we have actually gone over earlier.
You get to see 23 of the most efficient building blocks for your sales funnels.
Smart funnel hackers use these foundation at particular times throughout these same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying buyers
- Identifying hyperactive buyers for your product or services
When you have actually understood how this works, you can choose which you wish to begin with very first and which one to stick to in your market. Dotcom Secrets Paperback
Secret #12: Frontend Vs. Backend Funnels
Selecting the ideal type of funnels can be a struggle even for the more advanced marketers. More so, understand the funnels that will be served just to qualified purchasers (at the backend).
This mistake isn’t so obvious– however bypassing it can make a difference in your traffic engagement and sales.
Here Russell details the process he follows when selecting a funnel to use on the front end of his value ladders, the funnel he utilizes in the factor to consider phase (the middle), and those utilized for the backend offers.
Secret #13: The Best Bait
I couldn’t include this ‘secret’ when I initially read the DotCom Secrets book.
Russell spills all of it out in this section and exposes the secret that made all his books sell millions.
Simply by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will alter your business, especially if you have a product you’re presently offering online (or perhaps offline).
I suggest if you can purchase your free copy of DotCom Secrets and study the funnel actions, you’ll understand the secret behind these records.
He stresses the power of words and how utilizing a specific WORD can alter your entire business magically. That single word can serve as bait.
Regardless of the market you work in, what you do, what products you offer, or business design, this is the part that some successful entrepreneurs would conceal from you.
Section Four: Funnels And Scripts
The first time I read DotCom Secrets, I could not comprehend this section due to the fact that it was distinct in its way. I had to read the book again to comprehend the point that Russell was making.
As one of the actionable areas, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, as well as the precise funnel scripts that have actually helped him to offer millions of each of his products.
These are split into the Frontend, Middle, and Backend Funnels. Surprisingly, you don’t have to have problem with these parts since there’s a powerful suite of software you can use to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is very important since it reveals what need to happen as soon as you get your visitors onboard your sales funnel.
You’ll find this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping offers.
The first page of the Frontend Funnel begins with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product ought to be delivered.
On the 2nd page (step 2) of the funnel, the visitor’s charge card details is requested for the shipping and managing charge. When the visitor has actually effectively completed the second page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel reliable. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the exact same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The goal of setting up this offer is to help recover cost and cover the money you invested in marketing or getting the lead.
Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he also introduced an unique script called the Star, Story, Option script which assists to push a cold lead toward your products.
You’ll access to these scripts which are forty-four (44) in number. Dotcom Secrets Paperback
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.
However you’re not limited in any way– as there are lots of ways to utilize this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use live or recorded presentations to market your product and services on autopilot.
Sure enough, you’re offered with the methods and scripts that will make the webinar really “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a bit different. It’s not FREE. It’s a more advanced webinar discussion where your goal is to get individuals to buy. However it’s “unnoticeable”– which suggests there’s no aggressive or deception included.
You’ll also access the scripts for this upgraded version of Perfect Webinar.
6. Middle Funnel: Product Launch
You utilize the “Product Introduce” funnel particularly for introducing a brand-new product by sharing a series of videos to offer lots of value to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Understanding Broker Plan), and a host of them use it.
These videos will be persuasive, handy, and entertaining– thus causing visitors to do something about it. You’ll find how to properly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of offering high-ticket deals utilizing an innovative formula and scripts. If you’re a coach or consultant, this funnel is what you require to acquire premium clients. Dotcom Secrets Paperback
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is an excellent book if you wish to gain insights, see examples, and read stories that will influence you to build an effective business online or guide you in transitioning from offline to internet marketing channels.
So let’s consider the benefits and drawbacks quickly:
- DotCom Secrets is free. Get business-building knowledge without paying money.
- Improve your business’ significance using the value ladders and sales funnel strategies and scripts.
- Get secrets to becoming an idea leader in your market.
- Easy strategies that will work for any business design.
- Build relationships and establish connection with your customers.
- You may require to have an existing business to benefit from DotCom Secrets (although it can definitely benefit you if you’re simply starting as well as long as you execute the information).
- The book is ideal for businesses that leverage online marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the main website. You only need to spend for shipping/handling– $7.95 if you’re based within the United States or $14.95 for international.
There you have it, the Free Plus Shipping offer we talked about previously. As you can see, Russell is a master at implementing what he teaches.
If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his website (you just pay for shipping).
DotCom Secrets Upsells
It’s rather easy to DotCom Secrets for free as I discussed.
However it does include some optional upsells. Let’s go over it, so you know what to anticipate.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Bundle.
- One Time Offer # 1: You get to the Audio Books + Rewards.
- One Time Offer # 2: Instant access to the Traffic Secrets Course.
- Thank You Page: You gain access to the Funnel Builder Secrets (unique discount rate to get 12 months of ClickFunnels Platinum, which is the highest plan offered, and consists of everything Russell and ClickFunnels need to offer, like Actionetics/Follow Up Funnels, Knapsack affiliate program, FunnelFlix and a lot more).
If you’re not ready for any of the upsells, you can ignore them and simply just get the free copy of the DotCom Secrets book, which is still truly important by itself. Dotcom Secrets Paperback
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are some of the major frequently asked questions (FAQs) I see individuals ask about DotCom Secrets prior to they buy.
Q. Where can I buy the DotCom Secrets book?
A. The book can be purchased right here (get the DotComSecrets book free, just pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, but there is a Kindle variation readily available on Amazon for $10.59 (however you get much more value simply getting the book from the DotCom Secrets website straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio version inside the funnel as an upsell. It might either be a downloadable version or an mp3 version. There’s an Audible version available on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be registering for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can end up being a ClickFunnels affiliate after getting the free book.
When somebody buys any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or merely make some additional money online every month.
Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Of course, you do not have to enjoy it at all. You can select to request for your shipping cost and Russell will refund you quickly. Guess what? You can still keep the book.
DotCom Secrets Bonuses
Below you’ll find all the details about my bonuses that you’ll get when you get DotCom Secrets by means of my affiliate link.
My special DotCom Secrets book bonuses are to be revealed soon.
Final Words Dotcom Secrets Paperback
The DotCom Secrets book is a package of actionable strategies and secrets for beginning and growing a business.
You’ll stumble upon a lot of aha moments while going through the sections. More significantly, you’re assisted on how to incorporate the principle into my own business.
DotCom Secrets is a playbook. You might need to read it multiple times to get the ‘secrets’ into your head and business. However you do not have to if you have a strong IQ, which I’m sure you do!
All in all, if you’re selling products or services online, I highly suggest that you get a copy of DotCom Secrets free of charge.
I’d love to hear from you. Have you read DotCom Secrets already or you are fired up to lastly read it? What’s your most significant takeaway from the book? Dotcom Secrets Paperback