You ought to read the DotCom Secrets if you want to get ahead in your business. Dotcom Secrets Resumen
Yes, it’s that effective. And hundreds of thousands of online marketers, leaders, company owner, and industry influencers have benefitted immensely from the book.
This is an extensive DotCom Secrets review. So get ready to find out new abilities and ideas that will take your marketing abilities to the next level.
It’s one of my favorite business books. You might need to read it multiple times to fully grasp it. Or merely make it your buddy as you tackle your online lifestyle business experiences.
In the intro of the book, Russell Brunson promised to keep the book evergreen for years to come. The objective is to make it appropriate to both brand-new and innovative online entrepreneurs.
The number of business books do you still find relevant in this ever-changing world? Although marketing techniques are constantly changing, the DotCom Secrets book is still exceptionally appropriate and beneficial today.
What Is DotCom Secrets
The DotCom Secrets book supplies a step-by-step procedure for growing an effective business– whether online or offline.
Despite The Fact That DotCom Secrets was first released in 2015, you’ll discover that the majority of the strategies that Russell speak about are still reliable today.
You’ll get a ton of actionable recommendations from the book and if you have plans to offer products online or you’re already at it, you require to get a copy of DotCom Secrets and keep it as a referral.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his specific words:
” In truth, this is a proven playbook for growing your business with reliable list building and sales/conversion approaches, which can be used online and offline.”
This is a powerful and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re wanting to start a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get an in-depth plan that guides you on the right foundation for your business. You’ll certainly get arise from reading it.
To be truthful, DotCom Secrets sounds like a book for building a sustainable online business only.
However do not be constrained by that due to the fact that the actionable marketing strategies work for both online and offline companies. So you remain in safe hands if you run a brick-and-mortar business and wish to shift to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, just you can respond to that question. If you want to start or scale a business and follow a proven ‘shortcut’ that has actually been tested by Russell himself, you need to read the DotCom Secrets book.
It’s altering lives and I’ve personally discovered it incredibly valuable on my entrepreneurial journey (I’ve read it numerous times). I highly suggest the book.
If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets may not be worth your read. You must consider another book.
DotCom Secrets supplies wise insights and strategies to:
- Existing entrepreneur: If you have not started a business at all or have no business concept, the book might not be relevant to you.
- Product owners: If you have an existing product currently, then you can learn strategies to double or perhaps triple your sales.
- Positive marketers: If you’re willing to take steps that may challenge your idea of business, then you should use DotCom Secrets as a reference. Dotcom Secrets Resumen
Why Is It a Must-Read Book
You wish to build a business that stands the test of time. You do not want to blow over since you do not have the skillset, tools, and secrets that have actually been tested and proven to produce terrific outcomes.
Whether you’re a newbie who’s simply getting started or you’re an expert, DotCom Secrets will walk you through the procedure of starting and growing a lucrative business.
If you already have a business, utilize the secrets in the book to scale to amazing levels. Aside from generating income, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and powerful book that supplies particular, actionable instructions on what you should do to fail-proof your business, how to attract customers, and the secrets to significantly improve your sales.
If you fail to read DotCom Secrets, you’re still not restricted at all. The only difficulty, however, is that you’ll miss out on the chance to quickly grow your existing business or grow in a competitive industry.
DotCom Secrets vs Expert Secrets
Sure, there are some differences in between Expert Secrets. Both books relate to, lifestyle business owners, business owners, and online marketers– given that they match each other and provide for beginning and growing a successful business.
DotCom Secrets describes a detailed process to successfully structure your business. You get to find out how to deliver your message and communicate value in a manner that makes people want to pay you.
Expert Secrets offers actionable examples, illustrations, and stories that help you find your voice, build a faithful fan base, and make money to share messages that will change someone else’s life.
Both books are recommended to entrepreneur who want to end up being more successful in their markets. Entrepreneurs are built to see chances in competitors instead of pain.
In Russell’s 3rd and brand name new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting lots of traffic as the title of the book suggests).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that describes the basic marketing procedures and how to execute them. Dotcom Secrets Resumen
Section One: Ladders and Funnels
Russell began the first section of DotCom Secrets with “Ladders and Funnels.” He also reveals five (5) marketing secrets. Let’s review them:
Secret #1: The Secret Formula
Initially, you require to have a full understanding of where you desire your business. How does this understanding assist your customers and clients?
This will help you to serve them much better– instead of looking for out their discomfort points, how desperate they require services, and what they’re willing to pay.
In the secret formula, four simple questions were described in a detailed order inside the DotCom Secrets book:
- Who are your dream customers?
- How do you discover them?
- How do you attract them without being aggressive?
- What advantage will they receive from your business?
You’ll find answers to these concerns and more in the very first secret.
Secret #2: The Value Ladder
Value is essential when it concerns building a sustainable business. If there’s no value, customers and clients will leave.
That’s why Russell invested a ton of time to dissect the actions that you require to follow to navigate your dream customer from taking the “bait” (starting point of your ladder) to where they wish to be.
This secret is described as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not just make more cash, but you’ll likewise supply your customers with a more customized service. They’ll enjoy you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic happens. It’s like an epiphany that changes everything you currently learn about growing a profitable business. You’ll start with building out your own sales funnel and the psychology behind a lucrative funnel.
It goes beyond the product you’re selling or how they’re priced. There’s a lot more …
You need to have a complete value ladder in place. It resembles your foolproof system for making sales on autopilot. You may not have the ability to build a high-converting sales funnel if you don’t have an efficient value adder mapped out.
The sales funnel is necessary and has actually changed the method entrepreneurs and services approach sales online.
It works since it considers the customers’ behaviors– and moves them through the various steps of your value ladder till they’re ready to acquire your product– voluntarily. Dotcom Secrets Resumen
Secret #4: How To Find Your Dream Customers
You have a target market. You might not know how to recognize or serve them. That’s why knowing how to define your target market is essential.
This secret outlines where your target audience (i.e., customers who are ready to buy your product) is spending most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.
Every online entrepreneur requires to discover and master these strategies. Russell makes it easy in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Generating traffic to a landing page or site is a constant struggle for most people. It’s perhaps the most daunting aspect of running a successful online business.
Do you really understand how traffic operates in the online marketing space? If you aren’t confident in your traffic generation competence, Russell has the answers.
He shows you the best type of traffic that you need to pay attention to and how it can transform your business. The type of traffic includes:
- Traffic we manage
- The traffic we don’t control
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the processes involved in building an audience by leveraging advanced individual branding strategies, and the secrets to interacting well with your audience that will cause a sale.
Ensure you do not avoid this section while checking out DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a positive and attractive character.
Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and naturally, Russell Brunson have enormous followers?
As a business owner, you can’t go wrong when you finally develop an attractive character. When you succeed at it, it suggests you can add more qualified customers to your email list and introduce a successful product that people are willing and prepared to acquire immediately.
In producing that appealing character, Russell Brunson specifies the 3 components you must keep in check, which is split into 3 (3) categories:
- The Components
- The Identity
DotCom Secrets reveals you how to produce an appealing character utilizing these elements and their elements, and recognize the best way to interact your captivating stories that will get the sales can be found in. Dotcom Secrets Resumen
Secret #7: The Soap Opera Sequence
This “secret” comes from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of relationship between the Attractive Character and the target audience via a traffic source we own. Email.
The Daytime soap Sequence makes up a series of email sequences that help to link and establish an immediate relationship in between you and the person reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence.
Russell out of his excellent heart likewise shares the EXACT 5 e-mail templates that have assisted him to shift into an Appealing Character and a sought-after web marketer.
The Daytime soap Series works due to the fact that it profits from providing value to your subscribers. This ‘value’ coupled with an irresistible open story hooks them the minute they read your first email and they’ll anticipate the next one.
The days of dull email sequences are over. Do not just delight in daytime drama on TV, it’s time to anecdotally utilize them in your email messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers happy to hear from you every day is utilizing the Seinfeld email format.”
What’s the Seinfeld format all about?
It’s an e-mail design that builds excitement in your readers. It ‘d captivate them and trigger them to buy from you.
It leverages the power of storytelling. This time, you’re being imaginative in sharing your life and relevant stories happening with/around you– stories they can quickly connect with. You must be strategic and purposeful about it anyways.
You wish to be able to lead ideal customers back to your offer. This may look basic however it’s powerful!
Russell also provides good examples and composed templates to accelerate the procedure when you’re sending out Seinfeld e-mails. Dotcom Secrets Resumen
Section Three: Funnelology
In this section, the strategies and techniques for building high-converting funnels are discussed in detail, as well as what you really need to do to make your funnel work.
Russell covers the principles of a funnel, phases (and sales funnel stages), and the kind of landing pages to utilize, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the importance of adhering to systems that work. In other words, there’s no requirement to transform the wheel.
If you’re an entrepreneur and you’re struggling to recover cost, there’s a chance that you’re making the above error.
This prevails with business owners who are just beginning with their sales funnel. They try to re-invent the whole automobile. What a horrible course to follow when building a business!
The secret here is leveraging other individuals who currently have a successful funnel and making your offer to their exact customers. Watch on the:
- Ad copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these elements to work for you is a priceless present for your business. It’s quite simple once you understand how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m really glad that I read DotCom Secrets a few years ago (and numerous times more because that very first time to completely comprehend and execute the strategies in my own online business.
It not just opened my eyes to funnels and how to build them however also the 7 phases that a perfect customer has to go through.
I was familiar with that there are levels of traffic temperature and for that reason, treating them along the very same funnel procedure is dangerous.
This secret alone is fundamental to producing the right type of page, offer, and traffic that will lead to sales.
There’s also the pre-framing idea that you need to totally comprehend when producing a funnel– specifically if you want visitors and results in trust you more. Well, who doesn’t wish to establish trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets surpasses the common business recommendations. It goes into the particular landing pages you can create in the 7 building phases that we’ve gone over previously.
You get to see 23 of the most effective building blocks for your sales funnels.
Smart funnel hackers use these foundation at particular times during these very same 4 phases of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying purchasers
- Recognizing hyperactive buyers for your product or services
As soon as you have actually comprehended how this works, you can decide which you wish to start with first and which one to stay with in your market. Dotcom Secrets Resumen
Secret #12: Frontend Vs. Backend Funnels
Picking the right kind of funnels can be a battle even for the more advanced marketers. More so, understand the funnels that will be served only to certified buyers (at the backend).
This mistake isn’t so apparent– however bypassing it can make a difference in your traffic engagement and sales.
Here Russell details the process he follows when choosing a funnel to use on the front end of his value ladders, the funnel he utilizes in the factor to consider stage (the middle), and those utilized for the backend offers.
Secret #13: The Best Bait
I couldn’t include this ‘secret’ when I first read the DotCom Secrets book.
Russell spills all of it out in this section and reveals the secret that made all his books sell millions.
Just by grabbing your free copy of DotCom Secrets and studying the funnel actions, you’ll have numerous “Aha-Moments” that will change your business, especially if you have a product you’re presently offering online (or even offline).
I imply if you can order your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.
He highlights the power of words and how utilizing a particular WORD can alter your whole business magically. That single word can serve as bait.
Despite the market you operate in, what you do, what products you offer, or business design, this is the part that some effective entrepreneurs would conceal from you.
Section Four: Funnels And Scripts
The first time I read DotCom Secrets, I couldn’t grasp this section because it was special in its method. I had to read the book once again to comprehend the point that Russell was making.
As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other companies, as well as the exact funnel scripts that have actually helped him to offer countless each of his products.
These are split into the Frontend, Middle, and Backend Funnels. Interestingly, you don’t have to have problem with these parts since there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is necessary since it shows what must take place once you get your visitors onboard your sales funnel.
You’ll discover this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s simple to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping deals.
The very first page of the Frontend Funnel begins with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product should be delivered.
On the second page (step two) of the funnel, the visitor’s charge card information is requested for the shipping and dealing with charge. When the visitor has successfully filled out the 2nd page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will utilize to make this entire 2-step free shipping funnel efficient. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the exact same Frontend Funnel, we also have the SLOs or Self-Liquidating Deals. The goal of establishing this offer is to assist break even and cover the cash you invested in marketing or getting the lead.
Here, Russell Brunson shows the useful mechanics involved in this kind of funnel. And he also introduced an unique script called the Star, Story, Option script which assists to push a cold lead toward your products.
You’ll access to these scripts which are forty-four (44) in number. Dotcom Secrets Resumen
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to lure visitors and let them keep spending for a longer time.
However you’re not limited in any way– as there are lots of ways to use this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to utilize live or taped discussions to market your service or products on auto-pilot.
Sure enough, you’re provided with the methods and scripts that will make the webinar really “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a little bit different. It’s not FREE. It’s a more advanced webinar discussion where your objective is to get individuals to buy. But it’s “invisible”– which indicates there’s no pushy or deception included.
You’ll likewise access the scripts for this upgraded version of Perfect Webinar.
6. Middle Funnel: Product Launch
You use the “Product Launch” funnel particularly for introducing a brand-new product by sharing a series of videos to supply tons of value to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the creator of Understanding Broker Blueprint), and a host of them use it.
These videos will be persuasive, valuable, and entertaining– consequently causing visitors to take action. You’ll find how to properly structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of offering high-ticket offers using an advanced formula and scripts. If you’re a coach or expert, this funnel is what you need to obtain premium customers. Dotcom Secrets Resumen
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is an excellent book if you wish to get insights, see examples, and read stories that will influence you to build an effective business online or guide you in transitioning from offline to online marketing channels.
So let’s think about the pros and cons quickly:
- DotCom Secrets is free. Get business-building understanding without paying cash.
- Improve your business’ relevance utilizing the value ladders and sales funnel strategies and scripts.
- Get secrets to ending up being an idea leader in your market.
- Simple strategies that will work for any business design.
- Build relationships and establish connection with your customers.
- You might need to have an existing business to benefit from DotCom Secrets (although it can certainly benefit you if you’re just starting out as well as long as you carry out the info).
- The book is perfect for organizations that take advantage of internet marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the main site. You just have to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for international.
There you have it, the Free Plus Shipping offer we went over earlier. As you can see, Russell is a master at executing what he teaches.
If you choose to purchase DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his website (you just pay for shipping).
DotCom Secrets Upsells
It’s quite simple to DotCom Secrets free of charge as I discussed.
However it does come with some optional upsells. Let’s go over it, so you understand what to anticipate.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Bundle.
- One Time Offer # 1: You access to the Audio Books + Perks.
- One Time Offer # 2: Instant access to the Traffic Secrets Course.
- Thank You Page: You get to the Funnel Builder Secrets (unique discount to get 12 months of ClickFunnels Platinum, which is the highest plan available, and includes everything Russell and ClickFunnels have to offer, like Actionetics/Follow Up Funnels, Backpack affiliate program, FunnelFlix and much more).
If you’re not ready for any of the upsells, you can disregard them and simply just get the free copy of the DotCom Secrets book, which is still truly important on its own. Dotcom Secrets Resumen
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are a few of the major frequently asked questions (FAQs) I see individuals inquire about DotCom Secrets prior to they buy.
Q. Where can I buy the DotCom Secrets book?
A. The book can be bought right here (get the DotComSecrets book free, simply pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle variation readily available on Amazon for $10.59 (but you get far more value simply getting the book from the DotCom Secrets website straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio variation inside the funnel as an upsell. It could either be a downloadable version or an mp3 variation. There’s an Audible variation offered on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be signing up for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can end up being a ClickFunnels affiliate after getting the free book.
When somebody purchases any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or simply make some money online every month.
Q. When will the DotCom Secrets books ship?
A. If you live in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Of course, you do not need to like it at all. You can choose to request for your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.
DotCom Secrets Bonuses
Below you’ll find all the information about my bonuses that you’ll get when you get DotCom Secrets by means of my affiliate link.
My special DotCom Secrets book bonuses are to be revealed soon.
Final Words Dotcom Secrets Resumen
The DotCom Secrets book is a plan of actionable strategies and secrets for starting and growing a business.
You’ll come across a bunch of aha minutes while going through the areas. You’re assisted on how to integrate the idea into my own business.
DotCom Secrets is a playbook. You might need to read it multiple times to get the ‘secrets’ into your head and business. But you don’t have to if you have a strong IQ, which I make sure you do!
All in all, if you’re offering products or services online, I extremely suggest that you get a copy of DotCom Secrets totally free.
I’d love to speak with you. Have you read DotCom Secrets currently or you are fired up to lastly read it? What’s your biggest takeaway from the book? Dotcom Secrets Resumen