You need to read the DotCom Secrets if you wish to get ahead in your business. Dotcom Secrets Table Of Contents
Yes, it’s that powerful. And numerous thousands of online marketers, leaders, company owner, and market influencers have benefitted immensely from the book.
This is a detailed DotCom Secrets review. Get all set to discover new skills and ideas that will take your marketing skills to the next level.
It’s one of my preferred business books. You may have to read it numerous times to totally comprehend it. Or just make it your companion as you set about your online way of life business experiences.
In the introduction of the book, Russell Brunson guaranteed to keep the book evergreen for several years to come. The goal is to make it pertinent to both brand-new and sophisticated online business owners.
How many business books do you still find relevant in this ever-changing world? Despite the fact that marketing techniques are continuously changing, the DotCom Secrets book is still incredibly relevant and useful today.
What Is DotCom Secrets
The DotCom Secrets book provides a detailed process for growing an effective business– whether online or offline.
Even though DotCom Secrets was first released in 2015, you’ll find that the majority of the strategies that Russell talks about are still effective today.
You’ll get a ton of actionable guidance from the book and if you have plans to sell products online or you’re currently at it, you require to get a copy of DotCom Secrets and keep it as a referral.
Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:
” In truth, this is a proven playbook for growing your business with effective list building and sales/conversion techniques, which can be used online and offline.”
This is an effective and transformative book. DotCom Secrets by Russell Brunson is the perfect plan if you’re seeking to start a business or scale an existing business.
Within the pages of the Dotcom Secrets book, you’ll get a comprehensive plan that guides you on the ideal building blocks for your business. You’ll absolutely get results from reading it.
To be truthful, DotCom Secrets seems like a book for building a sustainable online business only.
But do not be constrained by that because the actionable marketing strategies work for both online and offline businesses. So you remain in safe hands if you run a brick-and-mortar business and want to transition to online marketing.
Who Is DotCom Secrets For
Is “DotCom Secrets” for you?
Well, just you can respond to that concern. If you want to begin or scale a business and follow a proven ‘faster way’ that has been evaluated by Russell himself, you should read the DotCom Secrets book.
It’s changing lives and I’ve personally found it very valuable on my entrepreneurial journey (I’ve read it a number of times). I highly advise the book.
If you ‘d rather play cool and try to figure it out by yourself, then DotCom Secrets might not deserve your read. You ought to think about another book.
Although, DotCom Secrets supplies wise insights and strategies to:
- Existing business owners: If you have not started a business at all or have no business idea, the book might not pertain to you.
- Product owners: If you have an existing product currently, then you can find out strategies to double and even triple your sales.
- Confident marketers: If you’re willing to take actions that might challenge your concept of business, then you need to use DotCom Secrets as a recommendation. Dotcom Secrets Table Of Contents
Why Is It a Must-Read Book
You wish to build a business that stands the test of time. You don’t want to fizzle out due to the fact that you do not have the skillset, tools, and secrets that have actually been checked and shown to produce terrific outcomes.
Whether you’re a novice who’s simply getting began or you’re an expert, DotCom Secrets will stroll you through the procedure of starting and growing a lucrative business.
If you already have a business, utilize the secrets in the book to scale to unbelievable levels. Aside from earning money, you’ll touch more lives and make the world a better place.
DotCom Secrets Is a trusted and effective book that provides particular, actionable instructions on what you should do to fail-proof your business, how to draw in customers, and the secrets to considerably boost your sales.
If you stop working to read DotCom Secrets, you’re still not limited at all. The only difficulty, however, is that you’ll miss out on the chance to rapidly grow your existing business or thrive in a competitive market.
DotCom Secrets vs Expert Secrets
Sure, there are some distinctions between Expert Secrets. Both books are relevant to, way of life business owners, business owners, and online marketers– since they complement each other and offer beginning and growing an effective business.
DotCom Secrets describes a step-by-step procedure to efficiently structure your business. You get to discover how to deliver your message and interact value in such a way that makes individuals want to pay you.
Expert Secrets gives actionable examples, illustrations, and stories that assist you find your voice, build a devoted fan base, and earn money to share messages that will alter another person’s life.
Both books are recommended to entrepreneur who want to end up being more successful in their markets. Entrepreneurs are built to see chances in competitors instead of discomfort.
And finally in Russell’s 3rd and brand new book in the trilogy called Traffic Secrets, which is the playbook for filling your websites and funnels with your dream customers (aka getting tons of traffic as the title of the book suggests).
A Sneak Peek Into DotCom Secrets
The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that outlines the simple marketing procedures and how to execute them. Dotcom Secrets Table Of Contents
Section One: Ladders and Funnels
Russell started the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise exposes five (5) marketing secrets. Let’s discuss them:
Secret #1: The Secret Formula
First, you require to have a complete understanding of where you desire your business. How does this understanding help your customers and clients?
This will help you to serve them better– instead of trying to find out their discomfort points, how desperate they need services, and what they want to pay.
In the secret formula, 4 simple concerns were detailed in a step-by-step order inside the DotCom Secrets book:
- Who are your dream clients?
- How do you find them?
- How do you attract them without being pushy?
- What benefit will they get from your business?
You’ll discover answers to these concerns and more in the first secret.
Secret #2: The Value Ladder
Value is crucial when it pertains to building a sustainable business. If there’s no value, customers and customers will leave.
That’s why Russell invested a ton of time to dissect the actions that you require to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they want to be.
This secret is described as “taking them through your value ladder.”
When you effectively structure the value ladder, you’ll not only make more money, however you’ll also offer your customers with a more personalized option. They’ll love you for this.
Secret #3: From A Ladder To A Funnel
This secret is where the magic occurs. It resembles an epiphany that changes everything you currently learn about growing a lucrative business. You’ll get started with building out your own sales funnel and the psychology behind a profitable funnel.
It exceeds the product you’re selling or how they’re priced. There’s a lot more …
You need to have a total value ladder in place. It’s like your foolproof system for making sales on autopilot. You might not be able to build a high-converting sales funnel if you do not have a reliable value adder drawn up.
The sales funnel is essential and has altered the method business owners and companies approach sales online.
It works because it considers the customers’ habits– and moves them through the different actions of your value ladder till they’re ready to buy your product– voluntarily. Dotcom Secrets Table Of Contents
Secret #4: How To Find Your Dream Customers
You have a target market. Regrettably, you may not know how to determine or serve them. That’s why knowing how to specify your target market is important.
This secret describes where your target market (i.e., customers who are ready to buy your product) is investing the majority of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!
You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and check out your page.
Every online business owner needs to discover and master these strategies. Russell makes it simple in DotCom Secrets.
Secret #5: The Three Types Of Traffic
Generating traffic to a landing page or site is a constant battle for most people. It’s perhaps the most overwhelming element of running an effective online business.
Do you really understand how traffic operates in the internet marketing area? If you aren’t positive in your traffic generation competence, Russell has the responses.
He reveals you the best kind of traffic that you should focus on and how it can change your business. The kind of traffic includes:
- Traffic we control
- The traffic we do not manage
- Traffic we own
Section Two: Your Communication Funnel
In this section, Russell digs deeper into the procedures involved in building an audience by leveraging more advanced individual branding strategies, and the secrets to interacting well with your audience that will cause a sale.
Make sure you don’t avoid this section while checking out DotCom Secrets.
Secret #6: The Attractive Character
There’s a secret to building a confident and attractive character.
Why do you believe men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and of course, Russell Brunson have huge fans?
As an entrepreneur, you can’t go wrong when you lastly develop an appealing character. When you’re successful at it, it suggests you can add more certified customers to your email list and launch an effective product that people are willing and prepared to buy right now.
In producing that attractive character, Russell Brunson specifies the three components you must keep in check, which is divided into 3 (3) classifications:
- The Aspects
- The Identity
DotCom Secrets reveals you how to produce an attractive character utilizing these parts and their components, and recognize the very best way to communicate your captivating stories that will get the sales can be found in. Dotcom Secrets Table Of Contents
Secret #7: The Soap Opera Sequence
This “secret” originates from the previous part of Dotcom Secrets. It’s all about producing a bond and a sort of connection between the Attractive Character and the target market by means of a traffic source we own. Email.
The Daytime drama Sequence consists of a series of e-mail sequences that help to connect and develop an immediate relationship in between you and the individual reading your e-mail. Russell credits Andre Chaperon (developer of Autoresponder Madness) for creating the Soap Opera Email Sequence.
Russell out of his great heart also shares the precise 5 email templates that have actually assisted him to transition into an Attractive Character and a desired web marketer.
The Soap Opera Sequence works because it profits from offering value to your subscribers. This ‘value’ combined with an alluring open story hooks them the minute they read your very first email and they’ll anticipate the next one.
The days of dull e-mail sequences are over. Don’t just delight in daytime drama on TV, it’s time to anecdotally use them in your email messages.
Secret #8: Daily Seinfeld Sequence
According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is using the Seinfeld e-mail format.”
So what’s the Seinfeld format all about?
It’s an email style that constructs enjoyment in your readers. It ‘d amuse them and trigger them to purchase from you.
It leverages the power of storytelling. This time, you’re being innovative in sharing your life and relevant stories taking place with/around you– stories they can easily connect with. You should be strategic and purposeful about it anyways.
You wish to be able to lead perfect customers back to your offer. This may look simple but it’s effective nevertheless!
Russell also supplies good examples and composed templates to accelerate the process when you’re sending out Seinfeld e-mails. Dotcom Secrets Table Of Contents
Section Three: Funnelology
In this section, the strategies and tactics for building high-converting funnels are gone over in detail, as well as what you truly need to do to make your funnel work.
Russell covers the basics of a funnel, phases (and sales funnel stages), and the type of landing pages to use, how to structure them, when, and in what matter.
Secret #9: Reverse-Engineering A Successful Funnel
In Marketing 101, we found out the value of adhering to systems that work. Simply put, there’s no need to reinvent the wheel.
If you’re a company owner and you’re struggling to break even, there’s an opportunity that you’re making the above mistake.
This prevails with business owners who are simply beginning with their sales funnel. They attempt to re-invent the whole car. What a horrible path to follow when building a business!
The secret here is leveraging other individuals who already have an effective funnel and making your offer to their specific customers. Keep an eye on the:
- Advertisement copy and copies
- Traffic sources
- Landing page
Knowing how to reverse all these aspects to work for you is a valuable gift for your business. It’s rather easy once you comprehend how the pieces fit.
Secret #10: Seven Phases Of A Funnel
I’m very glad that I read DotCom Secrets a couple of years ago (and a number of times more because that first time to totally understand and implement the strategies in my own online business.
It not only opened my eyes to funnels and how to build them but also the seven stages that a perfect customer needs to go through.
I was familiar with that there are levels of traffic temperature and for that reason, treating them along the very same funnel procedure threatens.
This secret alone is essential to producing the best type of page, offer, and traffic that will cause sales.
There’s likewise the pre-framing idea that you require to fully understand when producing a funnel– particularly if you desire visitors and leads to trust you more. Well, who doesn’t want to develop trust currently?
Secret #11: The Twenty-Three Building Blocks Of A Funnel
DotCom Secrets exceeds the normal business suggestions. It goes into the particular landing pages you can produce in the 7 building phases that we have actually discussed earlier.
You get to see 23 of the most effective building blocks for your sales funnels.
Smart funnel hackers utilize these building blocks at specific times during these exact same 4 stages of the funnel:
- Pre-frame bridge
- Qualifying subscribers
- Qualifying purchasers
- Identifying hyperactive buyers for your product or services
When you’ve understood how this works, you can decide which you wish to start with first and which one to stick to in your market. Dotcom Secrets Table Of Contents
Secret #12: Frontend Vs. Backend Funnels
Picking the right type of funnels can be a struggle even for the more advanced marketers. More so, comprehend the funnels that will be served just to qualified purchasers (at the backend).
This error isn’t so apparent– however bypassing it can make a difference in your traffic engagement and sales.
Here Russell describes the process he follows when selecting a funnel to utilize on the front end of his value ladders, the funnel he utilizes in the factor to consider phase (the middle), and those utilized for the backend deals.
Secret #13: The Best Bait
I could not include this ‘secret’ when I first read the DotCom Secrets book.
Russell spills everything out in this section and reveals the secret that made all his books offer millions.
Just by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have numerous “Aha-Moments” that will alter your business, particularly if you have a product you’re currently selling online (and even offline).
I imply if you can buy your free copy of DotCom Secrets and study the funnel actions, you’ll comprehend the secret behind these records.
He stresses the power of words and how using a certain WORD can alter your whole business magically. That single word can act as bait.
Despite the market you work in, what you do, what products you offer, or the business design, this is the part that some effective business owners would conceal from you.
Section Four: Funnels And Scripts
The very first time I read DotCom Secrets, I could not grasp this section because it was unique in its method. I needed to read the book again to understand the point that Russell was making.
As one of the actionable areas, Russell dives deeper into the core funnels he utilizes in running ClickFunnels and other business, along with the specific funnel scripts that have actually assisted him to sell countless each of his products.
These are divided into the Frontend, Middle, and Backend Funnels. Interestingly, you don’t need to deal with these parts due to the fact that there’s a powerful suite of software you can utilize to automate everything– ClickFunnels software.
1. Frontend Funnel: Two-Step – Free Plus Shipping
The Frontend Funnel is essential since it shows what must occur when you get your visitors onboard your sales funnel.
You’ll discover this type of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce marketers or entrepreneurs who have Free Plus Shipping deals.
The very first page of the Frontend Funnel begins with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product needs to be shipped.
On the second page (step 2) of the funnel, the visitor’s credit card information is asked for the shipping and managing charge. Once the visitor has actually effectively filled out the second page– the One-time-offer is next.
Obviously, you’re not left alone as there are scripts you will use to make this entire 2-step free shipping funnel reliable. Thanks, Russell!
2. Frontend Funnel: Self-Liquidating Offer
In the very same Frontend Funnel, we also have the SLOs or Self-Liquidating Offers. The objective of establishing this offer is to assist recover cost and cover the cash you invested in advertising or getting the lead.
Here, Russell Brunson reveals the practical mechanics involved in this type of funnel. And he likewise presented a special script called the Star, Story, Service script which assists to nudge a cold lead towards your products.
You’ll get to these scripts which are forty-four (44) in number. Dotcom Secrets Table Of Contents
3. Frontend Funnel: Continuity
In this Frontend Funnel, you’ll discover how to attract visitors and let them keep paying for a longer time.
You’re not restricted in any way– as there are lots of methods to utilize this to increase your success rate.
4. Middle Funnel: Perfect Webinar
The perfect webinar is the perfect and likewise the very first funnel for the middle of your value ladder. It covers everything about hosting high-converting webinars; how to utilize live or documented discussions to market your service or products on autopilot.
Sure enough, you’re supplied with the strategies and scripts that will make the webinar truly “perfect.”.
5. Middle Funnel: Invisible Perfect Webinar
Unlike the Perfect Webinar, this one is a little various. It’s not FREE. It’s an advanced webinar discussion where your objective is to get people to buy. It’s “invisible”– which implies there’s no aggressive or deceptiveness included.
You’ll likewise access the scripts for this updated variation of Perfect Webinar.
6. Middle Funnel: Product Launch
You use the “Product Launch” funnel specifically for launching a brand-new product by sharing a series of videos to provide tons of value to your visitors.
Online marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Understanding Broker Blueprint), and a host of them utilize it.
These videos will be convincing, useful, and entertaining– thereby triggering visitors to do something about it. You’ll discover how to effectively structure these videos in the DotCom Secrets book.
7. Backend Funnel: High-Ticket, Three-Step Application
This is where you master the art of offering high-ticket deals using a sophisticated formula and scripts. If you’re a coach or specialist, this funnel is what you require to get premium clients. Dotcom Secrets Table Of Contents
Section 5: ClickFunnels
This last section is about ClickFunnels.
To learn more, visit the ClickFunnels website here.
DotCom Secrets – Pros and Cons
DotCom Secrets is a fantastic book if you want to gain insights, see examples, and read stories that will inspire you to build a successful business online or guide you in transitioning from offline to internet marketing channels.
So let’s think about the advantages and disadvantages quickly:
- DotCom Secrets is free. Get business-building knowledge without paying money.
- Enhance your business’ relevance utilizing the value ladders and sales funnel strategies and scripts.
- Get secrets to becoming a thought leader in your market.
- Simple strategies that will work for any business design.
- Build relationships and establish rapport with your customers.
- You might require to have an existing business to take advantage of DotCom Secrets (although it can certainly benefit you if you’re simply starting along with long as you execute the info).
- The book is perfect for services that take advantage of online marketing platforms.
DotCom Secrets Book Pricing
DotCom Secrets is FREE when you get it from the official site. You just need to spend for shipping/handling– $7.95 if you’re based within the US or $14.95 for international.
There you have it, the Free Plus Shipping offer we discussed previously. As you can see, Russell is a master at executing what he teaches.
If you choose to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your option.
DotCom Secrets Free Book
Thanks to Russell for offering the book for free from his site (you just pay for shipping).
DotCom Secrets Upsells
It’s rather easy to DotCom Secrets totally free as I discussed.
It does come with some optional upsells. Let’s go over it, so you know what to anticipate.
These are the DotCom Secrets Funnel Upgrade Options:
- Order Bump # 1: You get The Black Box.
- Order Bump # 2: You get the 3 Funnel Bundle.
- One Time Offer # 1: You access to the Audio Books + Rewards.
- One Time Offer # 2: Instant access to the Traffic Secrets Course.
- Thank You Page: You gain access to the Funnel Builder Secrets (unique discount rate to get 12 months of ClickFunnels Platinum, which is the highest plan readily available, and includes whatever Russell and ClickFunnels have to offer, like Actionetics/Follow Up Funnels, Backpack affiliate program, FunnelFlix and a lot more).
If you’re not prepared for any of the upsells, you can ignore them and simply just get the free copy of the DotCom Secrets book, which is still actually valuable by itself. Dotcom Secrets Table Of Contents
Frequently Asked Questions About DotCom Secrets (FAQs)
Here are a few of the major frequently asked questions (Frequently asked questions) I see individuals ask about DotCom Secrets prior to they buy.
Q. Where can I buy the DotCom Secrets book?
A. The book can be purchased right here (get the DotComSecrets book free, simply pay the shipping).
Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle variation offered on Amazon for $10.59 (however you get much more value simply getting the book from the DotCom Secrets website straight.
Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio version inside the funnel as an upsell. It could either be a downloadable version or an mp3 version. There’s an Audible variation available on Amazon too.
Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be signing up for any trial to other programs.
Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can end up being a ClickFunnels affiliate after getting the free book.
When somebody buys any ClickFunnels product you’ll get 30% – 40% commissions.
I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or merely make some money online each month.
Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.
Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you do not have to love it at all. You can choose to request your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.
DotCom Secrets Bonuses
Below you’ll find all the details about my bonuses that you’ll get when you get DotCom Secrets through my affiliate link.
My special DotCom Secrets book bonuses are to be announced soon.
Final Words Dotcom Secrets Table Of Contents
The DotCom Secrets book is a plan of actionable strategies and secrets for beginning and growing a business.
You’ll encounter a lot of aha moments while going through the sections. More importantly, you’re directed on how to integrate the concept into my own business.
DotCom Secrets is a playbook. You might need to read it several times to get the ‘secrets’ into your head and business. But you do not need to if you have a strong IQ, which I make certain you do!
All in all, if you’re selling products or services online, I highly advise that you get a copy of DotCom Secrets for FREE.
I’d like to speak with you. Have you read DotCom Secrets already or you are fired up to lastly read it? What’s your most significant takeaway from the book? Dotcom Secrets Table Of Contents