Russell Brunson Dotcom Secrets PDF – Still A Relevant Book In 2022?

You need to read the DotCom Secrets if you wish to get ahead in your business. Russell Brunson Dotcom Secrets PDF

Yes, it’s that effective. And hundreds of countless online marketers, leaders, company owner, and market influencers have benefitted profoundly from the book.

This is a comprehensive DotCom Secrets review. Get ready to find out brand-new skills and ideas that will take your marketing skills to the next level.

It is among my preferred business books. You might need to read it several times to completely grasp it. Or simply make it your buddy as you go about your online way of life business adventures.

In the introduction of the book, Russell Brunson promised to keep the book evergreen for many years to come. The objective is to make it pertinent to both new and advanced online business owners.

The number of business books do you still find pertinent in this ever-changing world? Despite the fact that marketing techniques are constantly changing, the DotCom Secrets book is still extremely pertinent and useful today.

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Contents hide

What Is DotCom Secrets

The DotCom Secrets book offers a step-by-step process for growing a successful business– whether online or offline.

Despite The Fact That DotCom Secrets was first published in 2015, you’ll discover that most of the strategies that Russell talks about are still reliable today.

Russell Brunson Dotcom Secrets PDF

You’ll get a lots of actionable advice from the book and if you have plans to offer products online or you’re already at it, you need to get a copy of DotCom Secrets and keep it as a reference.

Dan Kennedy wrote the forward to the DotCom Secrets book. In his exact words:

” In truth, this is a proven playbook for growing your company with effective lead generation and sales/conversion approaches, which can be used online and offline.”

This is an effective and transformative book. DotCom Secrets by Russell Brunson is the perfect road map if you’re aiming to start a business or scale an existing business.

Within the pages of the Dotcom Secrets book, you’ll get a detailed plan that guides you on the ideal foundation for your business. You’ll certainly get arise from reading it.

To be honest, DotCom Secrets sounds like a book for building a sustainable online business only.

Do not be constrained by that since the actionable marketing strategies work for both online and offline businesses. You’re in safe hands if you run a brick-and-mortar business and desire to transition to online marketing.

Who Is DotCom Secrets For

Is “DotCom Secrets” for you?

Well, just you can address that concern. If you want to start or scale a business and follow a proven ‘shortcut’ that has actually been checked by Russell himself, you ought to read the DotCom Secrets book.

It’s changing lives and I’ve personally discovered it extremely valuable on my entrepreneurial journey (I’ve read it several times). I highly recommend the book.

If you ‘d rather play cool and attempt to figure it out on your own, then DotCom Secrets may not be worth your read. You need to consider another book.

DotCom Secrets supplies wise insights and strategies to:

  • Existing company owner: If you haven’t started a business at all or have no business concept, the book may not pertain to you.
  • Product owners: If you have an existing product currently, then you can discover strategies to double or perhaps triple your sales.
  • Positive marketers: If you want to take actions that may challenge your concept of business, then you must utilize DotCom Secrets as a reference. Russell Brunson Dotcom Secrets PDF

Why Is It a Must-Read Book

You want to build a business that stands the test of time. You don’t want to fizzle out due to the fact that you lack the skillset, tools, and secrets that have actually been evaluated and proven to produce great results.

Whether you’re a newbie who’s simply getting started or you’re an expert, DotCom Secrets will stroll you through the process of starting and growing a successful business.

If you currently have a business, use the secrets in the book to scale to amazing levels. Aside from generating income, you’ll touch more lives and make the world a better place.

DotCom Secrets Is a trusted and effective book that supplies particular, actionable directions on what you should do to fail-proof your business, how to draw in customers, and the secrets to considerably enhance your sales.

If you fail to read DotCom Secrets, you’re still not limited at all. The only challenge, though, is that you’ll miss the opportunity to quickly grow your existing business or flourish in a competitive industry.

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DotCom Secrets vs Expert Secrets

Sure, there are some distinctions in between Expert Secrets. Both books relate to, way of life entrepreneurs, business owners, and online marketers– since they match each other and provide for beginning and growing a successful business.

DotCom Secrets details a step-by-step process to efficiently structure your business. You get to learn how to deliver your message and interact value in a manner that makes people wish to pay you.

Expert Secrets offers actionable examples, illustrations, and stories that assist you discover your voice, build a loyal fan base, and make money to share messages that will change someone else’s life.

Both books are suggested to company owner who want to end up being more effective in their markets. Entrepreneurs are constructed to see chances in competition instead of pain.

In Russell’s third and brand brand-new book in the trilogy called Traffic Secrets, which is the playbook for filling your sites and funnels with your dream customers (aka getting lots of traffic as the title of the book recommends).

A Sneak Peek Into DotCom Secrets

The Dotcom Secrets book is organized into 5 sections just like Expert Secrets that outlines the simple marketing procedures and how to execute them. Russell Brunson Dotcom Secrets PDF

Section One: Ladders and Funnels

Russell began the very first section of DotCom Secrets with “Ladders and Funnels.” He likewise reveals 5 (5) marketing secrets. Let’s go over them:

Secret #1: The Secret Formula

You require to have a full understanding of where you desire your business. How does this understanding assist your customers and customers?

This will assist you to serve them better– instead of trying to find out their pain points, how desperate they require options, and what they want to pay.

In the secret formula, 4 basic questions were laid out in a detailed order inside the DotCom Secrets book:

  1. Who are your dream clients?
  2. How do you find them?
  3. How do you attract them without being aggressive?
  4. What benefit will they receive from your business?

You’ll discover answers to these questions and more in the first secret.

Secret #2: The Value Ladder

Value is essential when it pertains to building a sustainable business. If there’s no value, customers and customers will leave.

That’s why Russell invested a lots of time to dissect the steps that you need to follow to navigate your dream customer from taking the “bait” (beginning point of your ladder) to where they wish to be.

This secret is referred to as “taking them through your value ladder.”

When you effectively structure the value ladder, you’ll not only make more money, but you’ll likewise provide your customers with a more personalized option. They’ll love you for this.

Secret #3: From A Ladder To A Funnel

This secret is where the magic occurs. It’s like an epiphany that alters whatever you already understand about growing a lucrative business. You’ll start with building out your own sales funnel and the psychology behind a rewarding funnel.

It exceeds the product you’re selling or how they’re priced. There’s a lot more …

You need to have a total value ladder in place. It resembles your foolproof system for making sales on autopilot. You might not be able to build a high-converting sales funnel if you don’t have a reliable value adder drawn up.

The sales funnel is essential and has actually altered the way business owners and services approach sales online.

It works because it takes into account the customers’ habits– and moves them through the different actions of your value ladder up until they’re ready to buy your product– willingly. Russell Brunson Dotcom Secrets PDF

Secret #4: How To Find Your Dream Customers

You have a target market. Regrettably, you may not know how to recognize or serve them. That’s why knowing how to specify your target market is necessary.

This secret lays out where your target market (i.e., customers who are ready to purchase your product) is investing most of their time online. Discover the techniques to divert their attention to your sales funnel. This is gold!

You’ll be armed with the strategies that work to get a customer to leave whatever they’re doing and take a look at your page.

Every online entrepreneur needs to discover and master these strategies. Russell makes it simple in DotCom Secrets.

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Secret #5: The Three Types Of Traffic

Generating traffic to a landing page or website is a consistent struggle for many people. It’s arguably the most complicated aspect of running a successful online business.

Do you truly comprehend how traffic operates in the internet marketing area? If you aren’t positive in your traffic generation expertise, Russell has the responses.

He reveals you the very best type of traffic that you ought to take notice of and how it can transform your business. The type of traffic consists of:

  • Traffic we manage
  • The traffic we don’t manage
  • Traffic we own

Section Two: Your Communication Funnel

In this section, Russell digs deeper into the processes involved in building an audience by leveraging advanced individual branding methods, and the secrets to interacting well with your audience that will result in a sale.

Make certain you don’t skip this section while checking out DotCom Secrets.

Secret #6: The Attractive Character

There’s a secret to building a positive and attractive character.

Why do you think men like Gary Vaynerchuk, Marie Forleo, Tony Robbins, and obviously, Russell Brunson have massive followers?

As a company owner, you can’t go wrong when you finally develop an appealing character. When you’re successful at it, it indicates you can include more competent customers to your e-mail list and release an effective product that individuals are willing and prepared to purchase right away.

In creating that attractive character, Russell Brunson specifies the 3 components you must keep in check, which is split into 3 (3) categories:

  1. The Components
  2. The Identity
  3. Stories

DotCom Secrets shows you how to create an appealing character utilizing these parts and their components, and identify the best method to communicate your fascinating stories that will get the sales can be found in. Russell Brunson Dotcom Secrets PDF

Secret #7: The Soap Opera Sequence

This “secret” comes from the previous part of Dotcom Secrets. It’s everything about creating a bond and a sort of relationship in between the Attractive Character and the target audience by means of a traffic source we own. Email.

The Daytime soap Series makes up a series of e-mail sequences that assist to link and establish an instantaneous relationship between you and the individual reading your e-mail. Russell credits Andre Chaperon (creator of Autoresponder Insanity) for developing the Daytime Soap Email Sequence.

Russell out of his excellent heart likewise shares the specific 5 email design templates that have helped him to transition into an Appealing Character and a popular internet marketer.

The Daytime drama Sequence works because it profits from offering value to your subscribers. This ‘value’ paired with an alluring open storyline hooks them the minute they read your first email and they’ll look forward to the next one.

The days of boring email series are over. Don’t simply delight in daytime soap on TV, it’s time to anecdotally use them in your e-mail messages.

Secret #8: Daily Seinfeld Sequence

According to Russell Brunson, “the secret to keeping your subscribers delighted to speak with you every day is using the Seinfeld email format.”

So what’s the Seinfeld format all about?

It’s an e-mail style that constructs excitement in your readers. It ‘d amuse them and trigger them to purchase from you.

It leverages the power of storytelling. This time, you’re being innovative in sharing your life and appropriate stories happening with/around you– stories they can easily connect with. You ought to be tactical and purposeful about it anyways.

You wish to be able to lead ideal customers back to your offer. This may look easy but it’s powerful however!

Russell likewise provides good examples and composed templates to accelerate the procedure when you’re sending Seinfeld e-mails. Russell Brunson Dotcom Secrets PDF

Section Three: Funnelology

In this section, the strategies and strategies for building high-converting funnels are discussed in detail, as well as what you actually should do to make your funnel work.

Russell covers the fundamentals of a funnel, phases (and sales funnel phases), and the type of landing pages to use, how to structure them, when, and in what matter.

Secret #9: Reverse-Engineering A Successful Funnel

In Marketing 101, we learned the significance of sticking to systems that work. To put it simply, there’s no need to reinvent the wheel.

If you’re an entrepreneur and you’re struggling to recover cost, there’s an opportunity that you’re making the above error.

This is common with business owners who are simply beginning with their sales funnel. They try to re-invent the entire vehicle. What a horrible path to follow when building a business!

The secret here is leveraging other people who currently have a successful funnel and making your offer to their specific customers. Watch on the:

  • Demographics
  • Advertisement copy and copies
  • Traffic sources
  • Offers
  • Landing page

Knowing how to reverse all these aspects to work for you is a valuable present for your business. It’s quite simple once you comprehend how the pieces fit.

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Secret #10: Seven Phases Of A Funnel

I’m extremely glad that I read DotCom Secrets a couple of years ago (and several times more because that very first time to totally comprehend and carry out the strategies in my own online business.

It not just opened my eyes to funnels and how to build them but likewise the 7 phases that a perfect customer has to go through.

I was familiar with that there are levels of traffic temperature and for that reason, treating them along the very same funnel procedure is dangerous.

This secret alone is basic to developing the ideal type of page, offer, and traffic that will lead to sales.

There’s also the pre-framing idea that you require to totally understand when developing a funnel– particularly if you desire visitors and leads to trust you more. Well, who does not wish to develop trust already?

Secret #11: The Twenty-Three Building Blocks Of A Funnel

DotCom Secrets exceeds the normal business advice. It goes into the specific landing pages you can develop in the 7 building stages that we’ve gone over previously.

You get to see 23 of the most reliable building blocks for your sales funnels.

Smart funnel hackers use these foundation at specific times during these exact same 4 phases of the funnel:

  1. Pre-frame bridge
  2. Qualifying subscribers
  3. Qualifying purchasers
  4. Identifying hyperactive buyers for your products and services

When you’ve comprehended how this works, you can decide which you wish to begin with first and which one to stay with in your market. Russell Brunson Dotcom Secrets PDF

Secret #12: Frontend Vs. Backend Funnels

Choosing the right type of funnels can be a battle even for the advanced marketers. More so, comprehend the funnels that will be served only to certified buyers (at the backend).

This mistake isn’t so obvious– however bypassing it can make a distinction in your traffic engagement and sales.

Here Russell outlines the procedure he follows when selecting a funnel to use on the front end of his value ladders, the funnel he uses in the consideration stage (the middle), and those used for the backend deals.

Secret #13: The Best Bait

I couldn’t include this ‘secret’ when I first read the DotCom Secrets book.

Russell spills everything out in this section and reveals the secret that made all his books sell millions.

Just by grabbing your free copy of DotCom Secrets and studying the funnel steps, you’ll have several “Aha-Moments” that will change your business, particularly if you have a product you’re currently offering online (or perhaps offline).

I mean if you can purchase your free copy of DotCom Secrets and study the funnel steps, you’ll comprehend the secret behind these records.

He highlights the power of words and how using a particular WORD can alter your entire business amazingly. That single word can serve as bait.

No matter the market you operate in, what you do, what products you offer, or the business design, this is the part that some successful business owners would conceal from you.

Section Four: Funnels And Scripts

The first time I read DotCom Secrets, I couldn’t comprehend this section since it was distinct in its method. I had to read the book again to comprehend the point that Russell was making.

As one of the actionable sections, Russell dives deeper into the core funnels he uses in running ClickFunnels and other companies, in addition to the precise funnel scripts that have actually helped him to sell countless each of his products.

These are split into the Frontend, Middle, and Backend Funnels. Interestingly, you don’t need to battle with these parts because there’s an effective suite of software you can utilize to automate everything– ClickFunnels software.

>> Get the Book for FREE

1. Frontend Funnel: Two-Step – Free Plus Shipping

The Frontend Funnel is very important since it shows what need to happen once you get your visitors onboard your sales funnel.

You’ll find this kind of funnel in the DotCom Secrets book Funnel. It’s a Two-Step funnel that’s easy to build and can benefit eCommerce marketers or business owners who have Free Plus Shipping deals.

The first page of the Frontend Funnel begins with a video with the Who, What, Why, and How to script which pre-frames the visitor. Next, the visitor is asked to supply where the product needs to be delivered.

On the 2nd page (step 2) of the funnel, the visitor’s credit card info is requested for the shipping and dealing with charge. Once the visitor has actually successfully submitted the second page– the One-time-offer is next.

Of course, you’re not left alone as there are scripts you will utilize to make this whole 2-step free shipping funnel reliable. Thanks, Russell!

2. Frontend Funnel: Self-Liquidating Offer

In the same Frontend Funnel, we likewise have the SLOs or Self-Liquidating Deals. The goal of establishing this offer is to help break even and cover the money you spent on marketing or getting the lead.

Here, Russell Brunson shows the practical mechanics associated with this type of funnel. And he likewise presented an unique script called the Star, Story, Service script which assists to nudge a cold lead toward your products.

You’ll get to these scripts which are forty-four (44) in number. Russell Brunson Dotcom Secrets PDF

3. Frontend Funnel: Continuity

In this Frontend Funnel, you’ll find how to lure visitors and let them keep paying for a longer time.

You’re not restricted in any way– as there are lots of ways to use this to increase your success rate.

4. Middle Funnel: Perfect Webinar

The perfect webinar is the perfect and likewise the first funnel for the middle of your value ladder. It covers whatever about hosting high-converting webinars; how to use live or recorded discussions to market your product and services on auto-pilot.

Sure enough, you’re supplied with the strategies and scripts that will make the webinar truly “perfect.”.

5. Middle Funnel: Invisible Perfect Webinar

Unlike the Perfect Webinar, this one is a bit various. It’s not FREE. It’s a more advanced webinar presentation where your objective is to get individuals to buy. It’s “unnoticeable”– which indicates there’s no pushy or deceptiveness involved.

You’ll also access the scripts for this upgraded version of Perfect Webinar.

6. Middle Funnel: Product Launch

You utilize the “Product Introduce” funnel specifically for releasing a brand-new product by sharing a series of videos to offer tons of value to your visitors.

Internet marketing influencers like Ramit Sethi, Brian Dean, Dean Graziosi (the developer of Knowledge Broker Blueprint), and a host of them utilize it.

These videos will be persuasive, practical, and amusing– consequently triggering visitors to take action. You’ll discover how to appropriately structure these videos in the DotCom Secrets book.

7. Backend Funnel: High-Ticket, Three-Step Application

This is where you master the art of selling high-ticket deals using an advanced formula and scripts. If you’re a coach or specialist, this funnel is what you require to acquire premium clients. Russell Brunson Dotcom Secrets PDF

Section 5: ClickFunnels

This last section is about ClickFunnels.

To learn more, visit the ClickFunnels website here.

DotCom Secrets – Pros and Cons

DotCom Secrets is a fantastic book if you want to acquire insights, see examples, and read stories that will influence you to build an effective business online or guide you in transitioning from offline to online marketing channels.

So let’s consider the benefits and drawbacks quickly:

Pros

  1. DotCom Secrets is free. Get business-building knowledge without paying cash.
  2. Improve your business’ relevance using the value ladders and sales funnel strategies and scripts.
  3. Get secrets to becoming an idea leader in your industry.
  4. Basic strategies that will work for any business model.
  5. Build relationships and develop connection with your customers.

Cons

  1. You may need to have an existing business to take advantage of DotCom Secrets (although it can definitely benefit you if you’re simply beginning along with long as you implement the info).
  2. The book is ideal for services that utilize online marketing platforms.

DotCom Secrets Book Pricing

DotCom Secrets is FREE when you get it from the main website. You only have to pay for shipping/handling– $7.95 if you’re based within the US or $14.95 for worldwide.

There you have it, the Free Plus Shipping offer we went over previously. As you can see, Russell is a master at implementing what he teaches.

If you prefer to buy DotCom Secrets from Amazon, you can get the paperback format for $14.80. It’s your choice.

DotCom Secrets Free Book

Thanks to Russell for offering the book for free from his site (you simply pay for shipping).

DotCom Secrets Upsells

It’s quite easy to DotCom Secrets for free as I discussed.

It does come with some optional upsells. Let’s review it, so you understand what to anticipate.

These are the DotCom Secrets Funnel Upgrade Options:

  • Order Bump # 1: You get The Black Box.
  • Order Bump # 2: You get the 3 Funnel Package.
  • One Time Offer # 1: You access to the Audio Books + Rewards.
  • One Time Offer # 2: Instant access to the Traffic Secrets Course.
  • Thank You Page: You get to the Funnel Builder Secrets (special discount rate to get 12 months of ClickFunnels Platinum, which is the greatest plan readily available, and includes everything Russell and ClickFunnels need to offer, like Actionetics/Follow Up Funnels, Knapsack affiliate program, FunnelFlix and much more).

If you’re not prepared for any of the upsells, you can ignore them and merely just get the free copy of the DotCom Secrets book, which is still actually important on its own. Russell Brunson Dotcom Secrets PDF

Frequently Asked Questions About DotCom Secrets (FAQs)

Here are some of the significant frequently asked questions (FAQs) I see people inquire about DotCom Secrets prior to they purchase.

Q. Where can I buy the DotCom Secrets book?
A. The book can be acquired right here (get the DotComSecrets book free, just pay the shipping).

Q. Is there a DotCom Secrets PDF download available?
A. No, however there is a Kindle version available on Amazon for $10.59 (however you get far more value simply getting the book from the DotCom Secrets site straight.

Q. How about the DotCom Secrets audiobook?
A. You can get the Dotcom Secrets audio version inside the funnel as an upsell. It might either be a downloadable version or an mp3 version. There’s an Audible version offered on Amazon too.

Q. Is there a catch after I get a free copy of the DotCom Secrets book?
A. No, there’s no catch at all. You’ll not be signing up for any trial to other programs.

Q. Can you become a ClickFunnels affiliate and promote DotCom Secrets?
A. Yes, you can become a ClickFunnels affiliate after getting the free book.

When someone purchases any ClickFunnels product you’ll get 30% – 40% commissions.

I also recommend the Affiliate Bootcamp if you’d like to become a ClickFunnels super affiliate, or just make some money online monthly.

Q. When will the DotCom Secrets books ship?
A. If you reside in the United States, shipping takes 5-7 days. International Shipping will take 10-15 days.

Q. Can I get a refund on my shipping fee if I don’t like the book?
A. Obviously, you do not need to enjoy it at all. You can select to request for your shipping cost and Russell will reimburse you quickly. Guess what? You can still keep the book.

DotCom Secrets Bonuses

Below you’ll discover all the details about my bonuses that you’ll get when you get DotCom Secrets via my affiliate link.

My special DotCom Secrets book bonuses are to be revealed soon.

Final Words Russell Brunson Dotcom Secrets PDF

The DotCom Secrets book is a bundle of actionable strategies and secrets for starting and growing a business.

You’ll stumble upon a bunch of aha minutes while going through the areas. More notably, you’re assisted on how to integrate the principle into my own business.

>> Get the Book for FREE

DotCom Secrets is a playbook. You might have to read it numerous times to get the ‘secrets’ into your head and business. However you do not have to if you have a strong IQ, which I make sure you do!

All in all, if you’re offering products or services online, I highly recommend that you get a copy of DotCom Secrets free of charge.

I’d enjoy to speak with you. Have you read DotCom Secrets already or you are fired up to finally read it? What’s your biggest takeaway from the book? Russell Brunson Dotcom Secrets PDF